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Flashfood is seeking a Director of Communications to shape our brand across North America, telling stories about our technology, environmental impact, and the shoppers and retail partners who love us.
You’ll lead Media Relations, Creator Relations, Government Affairs/NGO outreach, Internal Comms, and Social Impact, collaborating with Marketing and Product to turn announcements into compelling narratives and measurable impact.
Our company is on a mission to reduce food waste and make high-quality, affordable food accessible to everyone. Through our innovative app-based marketplace, we connect shoppers with discounted perishable items while helping retailers turn would-be waste into revenue and meaningful environmental impact. We're growing quickly across North America and partnering with retailers of all sizes to expand our reach.
If you're passionate about creating real change for people and the planet, we'd love for you to join us. Your work here will directly contribute to a mission that helps families save money, reduces waste, and builds a more sustainable future.
We're looking for a Director of Communications to help shape the brand of Flashfood in the world, by telling stories about our business, our technology, our environmental impact and the shoppers and retail partners who love us.
The goal of our Communications function is to raise awareness, drive adoption (for both shoppers and retailers), build trust and loyalty, and increase brand love and affinity.
This dynamic leader will be highly strategic in their approach, inherently collaborative with other internal teams, and deeply curious about all the aspects of the business, our industry and the key stakeholders who are most important to its success. This person is a proactive, forward-thinking professional who can see around corners, and knows how to position the brand in the right way, at the right time, with the right people.
This role is ideal for someone who:
Drive the external narrative and overall perception of Flashfood, using outside storytellers (press, creators/influencers, podcasts, etc.) and partners (NGOs, etc.) as your canvas
Lead Media Relations, Creator Relations, Government Affairs/NGO Outreach, Industry Relations, Internal Comms, and Social Impact for Flashfood
Partner with Marketing to produce campaigns that showcase the brand's impact, and turn our announcements and activity into storytelling opportunities
Partner with teams across the company (e.g. Product) to mine for storytelling opportunities that drive the business forward
Create and execute an executive visibility strategy, platforming our key execs in press, industry events, and beyond
Develop an ongoing slate of consumer PR stories that keep Flashfood topical among our KOLs, and broaden the range of media that covers us
Build a cohesive Creator Relations strategy, partnering with third-party creators and influencers to tell brand stories that bring in new audiences and retain current ones
Build and nurture relationships with press - both traditional media (print, broadcast, .com) and "new media" (podcasts, Substacks, etc.) - to land stories that advance the brand
Lead our relationships with relevant government entities and NGOs, partnering with them to elevate the Flashfood brand and the impact we're having on food waste reduction
Partner with People on our internal comms strategy and approach
Lead the assembly and dissemination of the annual Impact Report
Partner with our PR agency, briefing and guiding them with efficiency and impact