Director of Channel Partnerships

WithCoverage; New York (NY); On-site; USD 175,000 - 250,000; Full time

Benefits offered by this job

Equity participation

Comprehensive benefits

401(k) provider

Flexible time off

Community and innovation

Job summary

WithCoverage, a New York-based insurtech, is seeking a Channel Partnerships Lead to build a new growth channel from scratch. You’ll identify, engage, and win partner firms whose clients overlap with ours, from accounting and payroll to executive advisory services, delivering a measurable pipeline.

You’ll own the end-to-end process, establish SOPs, enablement materials, and partner-facing events, and work with leadership to scale the channel while maintaining high trust with partners.

Qualifications

• 5–12 years of experience in Sales, BD, or GTM, with 3+ years in partnerships.
• Startup experience preferred but not required.
• Excellent organizational and relationship management skills.
• Ability to manage hundreds of relationships in parallel.

Responsibilities

• Build the B2B Channel Motion from Scratch.
• Drive Pipeline and Revenue.
• Run Channel Operations and Systems.

Skills

Channel partnerships

Sales

BD

GTM strategy

Relationship management

Job description

Location: New York, NY

About WithCoverage:

WithCoverage replaces the traditional insurance brokerage with AI-supercharged risk management designed for the modern economy. We partner with hundreds of high-growth, category-defining companies, including GoPuff, Eight Sleep, Bombas, Chomps, and Blank Street Coffee. Our clients span iconic consumer brands, hospitality leaders, GCs, advanced manufacturers, and next-generation defense contractors. They operate in complex risk environments and need a partner that can move at their speed. Instead of a fragmented, manual brokerage stack, we have built a new category: elite risk advisors operating on top of proprietary technology. Our in‑house Agency Management System gives our team and AI agents full visibility into policies, exposures, claims, billing, and commissions. This platform enables deep automation, better decisions, and a fundamentally higher standard of service. WithCoverage was founded by JD Ross (co‑founder of Opendoor) and Max Brenner (Bain, Compound). We have raised over $43M from leading investors including Sequoia, 8VC, Khosla Ventures and Crystal Venture Partners. Our ambition is not to build a better brokerage. It is to redefine how risk is managed across the economy.

Why Join Us:

• Grow Faster – We’re scaling quickly, giving you significant opportunities to learn, lead, and shape your career and the company's future.
• Work That Matters – We protect the world’s most innovative brands: consumer icons, hospitality leaders, next-gen defense contractors, and US manufacturers.
• Redefine an Industry – Insurance is one of the largest, slowest-moving markets. We rewrite the playbook with proprietary technology, automation, and AI.
• Financial Rewards – We hire the best and invest in you. That means competitive comp, meaningful equity, and excellent benefits. We believe strongly in internal promotion and lay out a plan for everyone's career growth.

About The Role:

Channel partnerships are one of the most significant untapped growth levers at WithCoverage. As Channel Partnerships Lead, you will build our channel motion from the ground up, creating a durable pipeline through firms whose clients overlap directly with our buyers across finance, legal, and the executive suite. Think accounting firms, fractional CFOs, payroll providers, and any other trusted advisor or partner that sits next to the major decisions our clients are making. This is a builder role with direct pipeline accountability. You will identify the right partners, get in front of them, and show them why WithCoverage's expert team paired with our technology is a step function improvement for their clients (then show them the path to making it happen). You'll work directly with leadership, own a critical new growth channel end-to‑end, and have clear upside and a fast promotion path as the channel scales.

What You’ll Do:

Build the B2B Channel Motion from Scratch

• Identify and prioritize partner segments where buyer overlap is highest (accounting, fractional CFO, payroll, legal, executive advisors)
• Source, qualify, and close new channel partners through targeted outreach, events, and warm introductions
• Develop a sharp value prop for each partner type and "show the path": why their clients need WithCoverage and how the partnership works in practice

Drive Pipeline and Revenue

• Own pipeline directly attributable to channel‑sourced opportunities
• Build trusted relationships with partner principals and front‑line referrers to ensure consistent, high‑quality referral flow
• Partner closely with sales to convert referrals and feed insights back into partner strategy

Run Channel Operations and Systems

• Implement systems to track, measure, and performance‑manage partners against pipeline targets
• Build SOPs, enablement materials, and onboarding workflows that let the channel scale without breaking
• Represent WithCoverage at partner‑facing events and industry functions

Who You Are:

• 5-12 years of experience in Sales, BD, or GTM; 3+ years minimum directly in a partnerships role
• Startup experience preferred but not required
• Track record of building or meaningfully scaling a channel (you've sourced partners from scratch and turned them into real revenue)
• Ruthlessly organized; you can run hundreds of relationships in parallel without dropping balls, and you have the systems to prove it
• Relationship‑driven with strong commercial instincts; people trust you quickly and you know how to turn that trust into outcomes
• High‑ownership operator; you want real accountability, real upside, and a clear path to expanded scope

For candidates based in the United States, the expected OTE pay range for this position at the start of employment is $175,000 – $250,000/year. Actual compensation will vary based on individual factors, including market location, relevant experience, and role scope. In addition to base salary, this role is eligible for variable compensation tied to performance or quota attainment, where applicable. WithCoverage’s Total Rewards package for full‑time employees also includes equity participation and comprehensive benefits. If you’re excited about the role but your compensation expectations are outside this range, we’d still love to hear from you; final offers reflect experience, scope, and leveling.

What We Offer:

• Competitive compensation that includes equity
• Comprehensive benefit plans for medical, dental, vision, life, and disability
• Pre‑tax accounts (FSA, HSAs, dependent care FSAs, commuter savings)
• Human Interest: 401(k) provider
• Time Off: Flexible time off, sick leave, family and medical leave, major national holidays
• A curated in‑office employee experience, designed to foster community, team connections, and innovation
• Collaborative, transparent, and fun culture