Director of Business Development- Higher Education (Food Service Management) (3544)

Genuine Foods; Boston (MA); Remote; USD 90,000 - 130,000; Full time

Job summary

Genuine Foods is seeking a Director of Business Development for Higher Education to lead sales efforts in the college segment. The ideal candidate will have a strong background in consultative sales, particularly in contract foodservice management, and will be responsible for developing strategies to drive growth and manage client relationships. This remote position involves travel and offers competitive compensation along with performance bonuses.

Benefits

Competitive compensation with performance bonuses

Medical, dental, and vision insurance

401(k) with company match

Paid time off and wellness support

Opportunity to join a mission-driven, high-growth company

Qualifications

• 5+ years of consultative sales experience, with 3+ years in contract foodservice management.
• Strong understanding of campus dining operations and university procurement.
• Proven success in exceeding sales targets and negotiating contracts.

Responsibilities

• Develop and execute sales strategies to achieve revenue goals.
• Build and manage a pipeline of qualified prospects.
• Manage client relationships through presentations and negotiations.

Skills

Consultative Sales

Relationship Building

Financial Analysis

Negotiation

Problem Solving

Job description

About Genuine Foods

At Genuine Foods, we’re building the future of food service—one partnership, one meal, one community at a time. We create exceptional dining experiences focused on culinary excellence, hospitality, and wellness—unlocking potential and fueling connection in every community we serve. As a fast-growing, purpose-driven company operating nationwide, we’re looking for bold, passionate leaders to help us expand our impact across schools, campuses, healthcare facilities, and beyond.

Position: Director of Business Development – Higher Education

Location: Remote (with travel requirements)

We are seeking an accomplished and strategic Director of Business Development – Higher Education to lead sales efforts in the college and university segment. The ideal candidate is an entrepreneurial sales leader with a proven track record of selling contract foodservice management solutions to higher education institutions. This individual thrives on building meaningful relationships, crafting tailored solutions, and driving measurable growth through a consultative sales process.

Key Responsibilities

1. Lead Sales Strategy: Develop and execute effective sales strategies to achieve revenue goals within the higher education market.
2. Pipeline Development: Build and manage a three-year pipeline of qualified prospects; leverage CRM tools for tracking and communication.
3. Proposal & RFP Management: Evaluate RFPs and RFIs; lead the development of proposals using company resources and financial modeling tools.
4. Client Engagement: Manage client relationships through discovery meetings, presentations, tastings, and contract negotiations.
5. Industry & Market Research: Stay current on industry trends and competitor activity to refine positioning and sales strategies.
6. Regulatory Compliance: Maintain knowledge of contracting regulations and institutional requirements for higher education clients.
7. Internal Collaboration: Partner with culinary, operations, marketing, and leadership teams to develop comprehensive, client-centered solutions.
8. Reporting: Provide regular updates on sales activity, pipeline status, and market intelligence; ensure CRM data accuracy.

Minimum Qualifications

• At least 5 years of consultative sales experience, including 3 years selling contract foodservice management solutions to higher education institutions.
• Strong understanding of campus dining operations, student experience priorities, and university procurement and contracting processes.
• Proven success in developing complex financial proformas and conducting financial analyses.
• Track record of exceeding sales targets and negotiating contracts successfully.
• Proficiency in responding to RFPs/RFIs.
• Existing network and relationships in higher education preferred.
• Entrepreneurial, self-directed, and collaborative mindset with strong problem-solving skills.

Benefits

• Competitive compensation with performance bonuses
• Medical, dental, and vision insurance
• 401(k) with company match
• Paid time off and wellness support
• Opportunity to join a mission-driven, high-growth company

Core Values

• Trustworthiness: Integrity, transparency, reliability, and high-quality service.
• Personal Accountability: Ownership, problem-solving, and fiscal responsibility.
• People First: Inclusive, human-centered approach emphasizing teamwork and empathy.
• Entrepreneurial Spirit: Nimble, innovative, and driven to go the extra mile.
• Genuine: Authenticity, honesty, and professionalism rooted in serving good food.

Equal Opportunity Employer

Genuine Foods is proud to be an Equal Opportunity Employer. We value diversity and do not discriminate based on race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation, gender identity, or any other protected status. All employment decisions are based on qualifications, merit, and business needs.