Director of Business Development

Anchor Health; Roseville (CA); On-site; USD 60,000 - 90,000; Full time

Job summary

Anchor Health LLC seeks a Marketing/Community Education Liaison to drive hospice admissions through marketing and education with hospitals, nursing facilities, physicians, and other community resources in the Roseville area. Strong community contacts and proven marketing experience are preferred.

Responsibilities include generating leads, presenting to referral sources, joining community programs, and promoting patient privacy and well-being while advancing the hospice philosophy.

Qualifications

• Experience in marketing, preferably hospice or healthcare environment.
• Strong verbal and written communication skills.
• Self-starter with ability to create own leads.
• Able to maintain an organized approach to territory management and work with limited supervision.
• Able to work as part of an inter-disciplinary team.
• Able to meet and exceed monthly goals.
• Able to support and promote Hospice philosophy to referral sources.

Responsibilities

• Generate business by building and maintaining relationships with physicians and healthcare professionals and referral sources.
• Prepare and conduct calls and in-service presentations to potential referral sources.
• Participate in community programs and give presentations to promote Anchor Health services.
• Promote privacy, dignity, and well-being of patients.
• Promote positive public relations with patients, families, and healthcare providers.
• Support Anchor Health mission and vision in palliative and end-of-life care.

Skills

Verbal communication

Written communication

Lead generation

Territory management

Team collaboration

Self-motivation

Education

Bachelor's Degree in related field

Job description

Anchor Health LLC

Job Title/Position: Marketing/Community Education Liaison

Reports To: Executive Director/Administrator/VP of Business Development

The Marketing/Community Education Liaison will be responsible for facilitating patient admissions to Hospice via marketing and education activities with contracted and potentially contracted hospitals, skilled nursing facilities, respite centers, physician, and other community resources.Proven track record and strong community contacts preferred.

Some of the specific job duties include, but are not limited to:

• Generate business by creating new and maintaining existing relationships with physicians and other medical professionals, community and senior organizations, hospitals, appropriate special interest groups, discharge planners, nursing home professionals, assisted living facilities, and other potential referral sources.
• Prepare and conduct calls and In-service presentations to potential referral sources.
• Participate in community and organizational programs, making presentations and joining as a member where appropriate, to facilitate a broader knowledge of the Hospice philosophy and to promote Anchor Health services.
• Promote an atmosphere which allows for the privacy, dignity and well-being of all patients.
• Promote positive public relations with patients, family members, and healthcare providers.
• Serve as a resource both internally and externally by supporting the mission and vision of the organization, particularly as it applies to palliative and end of life care.

Education

Bachelor's Degree in a related field

Professional Experience

• Experience in marketing, preferably hospice or other healthcare environment (i.e. Home Health, Long Term Care, Pharmaceuticals)
• Strong verbal and written communication skills.
• Self-starter with ability to create own leads.
• Able to maintain an organized approach to territory management and work with limited supervision.
• Able to work as part of an inter-disciplinary team.
• Able to meet and exceed monthly goals.
• Able to support and promote the Hospice philosophy to referral sources in the medical industry