Director of Brand Partnerships & Experiential

Federal Realty Investment Trust

North Bethesda (MD)

On-site

USD 200,000 - 260,000

Full time

5 days ago

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Job summary

Federal Realty Investment Trust in the United States is seeking an experienced Director of Brand Partnerships to lead sponsorships and experiential programs across assigned properties. You will identify inventory, price assets, and build a rate card while developing revenue opportunities beyond budget.

The role requires 10+ years in sponsorship/brand partnerships with strong leadership, executive communication, and a willingness to travel as needed.

Qualifications

10+ years of sponsorship, brand partnerships, experiential marketing, media sales, or related field.
Bachelor's degree in marketing, business administration, communications, real estate, or related.
Experience selling and pricing sponsorships, brand partnerships, or experiential and media inventory, including building a rate card, sales policies, or a sales process for a new or growing program.
Ability to build long-term relationships with brands and experiential agencies and represent the Company professionally in the market; willingness to travel as needed.
Experience with program measurement, audits, and recap reporting preferred.

Responsibilities

Identify and price partnership assets and create a rate card for all assets.
Sell partnership, media, and signage inventory, and maintain the sales process.
Produce program recaps with performance data, and oversee fulfillment, media planning and scheduling, measurement, and client audits.
Build and maintain a network of experiential agencies and develop long-term relationships.
Work with executive teams to recommend innovations and upgrades to partnership offerings and processes.