Director, Marketing Technology Architect

Labcorp; New Jersey; Hybrid; USD 150,000 - 190,000; Full time

Job summary

Labcorp seeks a Director, Marketing Technology Architect to lead and implement the marketing technology stack, ensuring alignment with business objectives and growth initiatives. You will collaborate with marketing, IT, and sales to drive performance and innovation.

The role requires 7+ years in marketing tech architecture, strong Adobe product integration experience, and proven global team leadership, with hybrid in-office expectations for collaboration.

Qualifications

• Bachelor’s degree required.
• 7+ years in marketing technology architecture, implementation and management.
• 1+ year experience integrating Adobe product suite.
• 1+ year experience leading global teams.

Responsibilities

• Manage marketing-technology implementations and integrations.
• Develop understanding of the marketing technology stack.
• Provide solutions to expand or add tools to meet needs.
• Troubleshoot issues related to marketing technology.
• Support governance and rollout of martech initiatives.
• Provide training on martech platforms to marketing staff.
• Stay current with martech trends and best practices.

Skills

Marketing Tech Architecture

Global Leadership

Analytical Thinking

Education

Bachelor's degree

Tools

Salesforce

Eloqua

Adobe Analytics

Job description

Labcorp is hiring a Director, Marketing Technology Architect.

Work Schedule

This is a full-time, exempt (salaried) position assigned to a First Shift schedule, with standard business hours of Monday through Friday, 8:00 a.m. to 5:00 p.m. Business needs may occasionally require flexibility in work hours, including earlier, later, or additional hours, with reasonable notice provided when possible.

Applicants who live within 35 miles of either the Burlington, NC or Durham, NC location will follow a hybrid schedule. This schedule includes a minimum of three in-office days per week at an assigned location, either Burlington or Durham, supporting both collaboration and flexibility.

Responsibilities

• Manage and execute all marketing-technology related implementations and integration activities.

• Develop a deep understanding of the organization’s marketing technology stack.

• Provide solutions to either expand the use of existing tools or bring new tools to fill the business needs.

• Troubleshootand resolve technical issues related to marketing technology.

• Support the Senior Director of Marketing Technology in establishing governance and process to improve and roll out marketing technologies.

• Provide training and supportto marketing team members on the use of marketing technology platforms.

• Stay current with industry trends, emerging technologies, and best practices in MarTech to recommend continuous improvements and innovations.

Minimum Qualifications

• Bachelor’s Degree.
• 7 or more years of experience in Marketing Technology architecture, implementation, and management.
• 1 or more years of experience in integration of Adobe product suite.
• 1 or more years of experience leading global teams.

Preferred Qualifications

• 1 or more years of experience in the diagnostic or biopharma industry.

Additional Qualifications

• Current or previous Labcorp experience.
• Proficiency in implementing and managing marketing technology platforms, including CRM (SalesForce), marketing automation (Eloqua), analytics (Adobe Customer Journey Analytics)
• Solid understanding of data integrations
• Strong analytical, problem-solving, and organizational skills with keen attention to detail.
• Excellent communication skills with the ability to collaborate effectively across diverse teams and stakeholders.
• Self-motivated with the ability to work independently and manage multiple projects simultaneously.
• A passion for innovation, continuous learning, and staying abreast of industry trends in Marketing Technology and Digital Asset Management.

Labcorp is a global life sciences and healthcare company harnessing science for human good. Every day, our mission is to improve health and improve lives. We are seeking a Marketing Technology Architect to join our dynamic team.

In this role, you will design, implement, and maintain our marketing technology stack to drive business growth and optimize marketing performance. You will collaborate closely with marketing, sales, and IT teams to ensure our technology solutions are effectively utilized and aligned with our business objectives.

Benefits

Employees regularly scheduled to work 20 or more hours per week are eligible for comprehensive benefits including: Medical, Dental, Vision, Life, STD/LTD, 401(k), Paid Time Off (PTO) or Flexible Time Off (FTO), Tuition Reimbursement and Employee Stock Purchase Plan.Employees regularly scheduled to work less than 20 hours, Casual, Intern, and Temporary employees are only eligible to participate in the 401(k) Plan.Employees who are regularly scheduled toworka 7 on 7 off schedule are eligible to receive all the foregoing benefits except PTO or FTO. For more detailed information, please click here.

Labcorp is proud to be an Equal Opportunity Employer

Labcorp strives for inclusion and belonging in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications and merit of the individual. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law.

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