Director, Market Strategy & Competitive Intelligence

Minority Professional Network, Inc.; New York (NY); Hybrid; USD 185,000 - 200,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Short & Long Term Disability

Life Insurance

401k with company match

Paid Time Off

Paid Parental Leave

Job summary

Lantern is seeking a Director, Product Marketing & Competitive Intelligence to own how Lantern understands its market and its competitors — turning that understanding into commercial advantage. This senior IC role owns the function end to end.

You’ll pull signal from Reddit threads to HBR, and conduct live interviews with customers and prospects. You’ll craft executive-ready narratives and use AI to move faster, aligning with product and sales teams. Location: Dallas, TX or New York, NY, hybrid.

Qualifications

• 7+ years in competitive intelligence or market research with direct customer contact.
• Healthcare or complex B2B employer-healthcare experience required.
• Ability to own a domain independently and decide what to track.

Responsibilities

• Own competitive and market intelligence for Lantern and determine how it's used.
• Continuously scan public sources, forums, podcasts, reports to catch signals early.
• Evolve competitive alerting infrastructure and field-ready teardowns.
• Design and commission original research when public data is insufficient.
• Lead focus groups and advisory panels as needed.
• Conduct structured customer/prospect interviews to understand wins/losses.
• Deliver fast, actionable insights to the field via battlecards and alerts.
• Build a competitive response playbook and track commercial impact.
• Produce quarterly trends reports for executive leadership.

Skills

Competitive intelligence

Market research

Live interviewing

AI fluency

Executive storytelling

Self-directed research

Cross-functional collaboration

Healthcare/B2B experience

Job description

Lantern is seeking a Director, Product Marketing & Competitive Intelligence to own how Lantern understands its market and its competitors — turning that understanding into commercial advantage. This senior IC role owns the function end to end.

You’ll pull signal from Reddit threads to HBR, and conduct live interviews with customers and prospects. You’ll craft executive-ready narratives and use AI to move faster, aligning with product and sales teams. Location: Dallas, TX or New York, NY, hybrid.