Director Market Development

Vitas Healthcare Corporation; Cincinnati (OH); On-site; USD 80,000 - 110,000; Full time

Job summary

VITAS Healthcare Corporation seeks a Sales Leader to guide and coach the sales team, leveraging the VITAS Sales Model and CRM tools to develop territory plans and drive growth. The role involves traveling with the team to coach and strengthen relationships with customers across accounts.

The position emphasizes coaching, leadership, and program development, with responsibilities to recruit and retain top talent while ensuring accountable performance and business development.

Qualifications

• Minimum of three (3) years’ experience and/or training in leadership capacity.
• At least five (5) years' experience in health-care/therapeutics, sales or marketing.
• Proficiency in business analytics to forecast growth opportunities including Excel and CRMs.
• Demonstrates ability to develop strategies and solutions to drive sales.
• Ability to work effectively as a team leader/member and cross functional collaboration.

Responsibilities

• Provide guidance, coaching and direction for team members and coach them in sales conversations and techniques guided by the VITAS Sales Model.
• Travels with team members to coach, train and develop relationships with customers and implement territory plans.
• Provides timely, specific coaching feedback related to sales model during all sales interactions.
• Conducts regular sales meetings based on assessment of market needs and team skill opportunities.

Skills

Sales leadership

Coaching

CRM usage

Territory planning

Team development

Education

Bachelor’s degree in Business Administration/Marketing or related

Master’s degree preferred

Tools

Excel

CRM

PowerPoint

Outlook

Job description

• Provides guidance, coaching and direction for team members. Develops each team member and actively coaches them in sales conversations and techniques guided by the VITAS Sales Model. Ensures each team member is consistently using territory and account planning while leveraging the CRM tool.
• Travels with team members to coach, train and develop relationships with customers while identifying opportunities of strength and development and implementing territory plans.
• Provides timely, specific coaching feedback related to sales model during all sales interactions.
• Conducts regular sales meetings based on assessment of market needs, team skill set opportunities inclusive of education component.
• Supports new hire representatives along with continued development and growth for all sales representatives.
• Creates positive culture of growth and development on sales team for the purposes of retention.
• Actively recruits to attract top talent into the organization.

Development of Sales Team

• Provides guidance, coaching and direction for team members. Develops each team member and actively coaches them in sales conversations and techniques guided by the VITAS Sales Model. Ensures each team member is consistently using territory and account planning while leveraging the CRM tool.
• Travels with team members to coach, train and develop relationships with customers while identifying opportunities of strength and development and implementing territory plans.
• Provides timely, specific coaching feedback related to sales model during all sales interactions.
• Conducts regular sales meetings based on assessment of market needs, team skill set opportunities inclusive of education component.
• Supports new hire representatives along with continued development and growth for all sales representatives.
• Creates positive culture of growth and development on sales team for the purposes of retention.
• Actively recruits to attract top talent into the organization.

Set Expectations and Lead Accountability of Sales Team

• Ensures successful territory achievement of targeted accounts by increasing market share and growth through planning and executing strategies. Tracks results to plan.
• Able to set consistent expectations and address adherence to standards.
• Foster and coach to the importance of account management and progression
• Engage in the execution of rep quarterly business plans, effective targeting methods, and appropriate sales strategy for account awareness through integration.
• Able to develop and implement strategies to improve performance and address deficiencies.

Drive and Execute Business Opportunities as the Sales Leader

• Provide leadership and set the direction for the team to achieve targeted sales numbers and successfully execute goals and strategies.
• Closely collaborate with the team and professional partners to ensure positive customer outcomes. Responsible for developing and maintaining professional business relationships with key stakeholders to include; hospitals, physicians, post-acute care, and assisted living communities.
• Able to identify opportunities through analysis with given tools as well as specific needs of the market
• Proactive in capitalizing on market opportunities and improvement on areas of weakness
• Proficiency in healthcare and market knowledge in order to execute strategies for growth

Collaborates with Internal Team Members

• Works with internal stakeholders throughout the organization including partnering with marketing, patient care, clinical and compliance to execute business strategies.
• Identify areas where cross functional team members can partner to enhance the sales process through solution based approach.
• Work with medical director/regional medical director on development of physician peer-to-peer relationships in the community
• Leverage central support departments for business development opportunities
• Present program statistics and strategies on a quarterly basis to senior management

QUALIFICATIONS - Minimum of three (3) years’ experience and/or training in leadership capacity

• At least five (5) years' experience in the health-care/therapeutics, sales or marketing field.
• Proficiency in business analytics in order to forecast growth opportunities including excel and CRMs
• Demonstrates experiences of developing strategies and solutions to drive sales
• Demonstrated prioritization and organization skills.
• Ability to work effectively as a team leader/member must be a strength.
• Understanding of collaboration with cross functional teams to develop actionable plans
• Ability to prepare and execute product presentations to others.
• Demonstrated ability to write effective business plans and sales plans.
• Working knowledge of healthcare trends and how they apply to the position
• Ability to lead a sales team in a positive and productive manner by motivating, developing and managing employees’ performance. Expected to also possess the ability to utilize and administer disciplinary procedures, where appropriate, through effective coaching and counseling of staff as they erform the duties and functions of their work.
• Ability to communicate tactfully, verbally and in writing with department heads, managers, coworkers and vendors to resolve problems and negotiate resolutions
• Knowledge of policies and practices involved in the human resources function
• Ability to work on various assignments simultaneously
• Strong interpersonal skills within all levels of the organization
• Ability to navigate within automated systems and proficient with MS office applications including Word, Excel, PowerPoint and Outlook

EDUCATION - Bachelor’s degree in Business Administration, Marketing or related field from an accredited college or university or the international equivalent required. Master’s degree preferred.

SPECIAL INSTRUCTIONS TO CANDIDATES - EOE/AA M/F/D/V