Director, Global Customer Marketing Leader

Honeywell International Inc; Houston (TX); Hybrid; USD 180,000 - 260,000; Full time

Job summary

Honeywell International Inc. seeks a Director, Global Customer Marketing Leader to drive cross‑strategic marketing for the semiconductor vertical, aligning strategies across business units and promoting products, software and technology.

You will report to our Semiconductor Vertical GM, work hybrid from Houston or Charlotte, travel up to 10% domestically/internationally, and lead integrated campaigns that boost brand, demand and market share.

Qualifications

• 7+ years of marketing/customer marketing experience.
• Global marketing management experience in tech, preferably within the semiconductor industry.
• Strong knowledge of semiconductor market dynamics, product lifecycle, and technology trends to position Honeywell’s offerings.
• Experience developing integrated marketing campaigns, digital marketing tools, and promotional strategies that drive growth.
• Experience collaborating across multiple business units and managing complex stakeholder relationships.
• Proficiency with marketing analytics platforms, CRM systems, and marketing automation tools to measure and optimize campaign performance.

Responsibilities

• Develop and implement global marketing strategies and campaigns to promote Honeywell’s products, software, and technology within the semiconductor vertical.
• Collaborate with cross-functional teams across strategic business groups to ensure alignment and maximize market penetration.
• Analyze market trends, customer needs, and competitive landscape to inform marketing initiatives and product positioning.
• Drive brand awareness and thought leadership through targeted communications, events, and digital marketing efforts.
• Support product launches and coordinate with sales and product management to ensure successful commercialization.

Skills

Marketing leadership

Global marketing

Semiconductor industry

Campaign management

Digital marketing

CRM systems

Stakeholder management

Education

Bachelor’s or Master’s degree

Tools

CRM systems

Marketing automation

Analytics platforms

Job description

As a Director, Global Customer Marketing Leader here at Honeywell, you will lead cross-strategic business group collaboration and drive the promotion of products, software, and technology specifically for the semiconductor vertical. You will play a pivotal role in aligning marketing strategies across multiple business units to enhance Honeywell’s presence and impact in the semiconductor industry.

You will report directly to our Semiconductor Vertical General Manager and you’ll work out of our Houston, TX OR Charlotte, NC office on a hybrid work schedule, plus 10% domestic/international travel.

In this role, you will impact the growth and visibility of Honeywell’s semiconductor offerings by developing and executing integrated marketing campaigns, fostering collaboration among business groups, and leveraging market insights to position Honeywell as a leader in semiconductor technologies.

KEY RESPONSIBILITIES:

• Develop and implement global marketing strategies and campaigns to promote Honeywell’s products, software, and technology within the semiconductor vertical.
• Collaborate with cross-functional teams across strategic business groups to ensure alignment and maximize market penetration.
• Analyze market trends, customer needs, and competitive landscape to inform marketing initiatives and product positioning.
• Drive brand awareness and thought leadership through targeted communications, events, and digital marketing efforts.
• Support product launches and coordinate with sales and product management to ensure successful commercialization.

YOU MUST HAVE:

• 7+ years of marketing/customer marketing experience
• Proven experience in global marketing management with a focus on technology products, preferably within the semiconductor industry.
• Strong knowledge of semiconductor market dynamics, product lifecycle, and technology trends to effectively position Honeywell’s offerings.
• Expertise in developing integrated marketing campaigns, digital marketing tools, and promotional strategies that drive business growth.
• Experience collaborating across multiple business units and managing complex stakeholder relationships to achieve strategic objectives.
• Proficiency with marketing analytics platforms, CRM systems, and marketing automation tools to measure and optimize campaign performance.

WE VALUE:

• Bachelor’s or Master’s degree in Marketing, Business, Engineering, or a related field.
• Experience within the semiconductor or high-technology sectors
• Strong strategic thinking and analytical skills with the ability to translate market data into actionable marketing plans.
• Experience in product marketing, brand management, and cross-functional team leadership.
• Familiarity with global marketing practices and multicultural team collaboration.

ABOUT HONEYWELL TECHNOLOGIES

Honeywell Technologies is a global, pure-play automation company with a legacy of innovating to help solve the world’s most mission-critical challenges, enhancing the quality of life for people and communities around the world. We serve the building, industrial, and process sectors with a broad portfolio of services, solutions, and products, underpinned by our Honeywell Technologies Accelerator operating system and Honeywell Technologies Forge intelligence layer. By combining the deep domain expertise of our more than 50,000 employees with decades of data from our global installed base, we are uniquely positioned to lead the industrial sector’s transition from automation to autonomy. Learn more (https://www.honeywell.com/us/en)

THE BUSINESS UNIT

Honeywell Industrial Automation enables process industry operations, creates world-class sensor technologies, automates supply chains, makes warehouses smarter, and improves worker safety. This combination builds on our core strengths in controls and automation technologies which in turn allows us to deliver better commercial outcomes for our customers. We enable customers to enhance the safety, sustainability, resiliency and productivity of their people, plants and assets.

BENEFITS OF WORKING FOR HONEYWELL

In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: click here (https://benefits.honeywell.com/)

POSTING TIMELINE

The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates.

Honeywell Technologies is a global, pure-play automation company with a legacy of innovating to help solve the world’s most mission-critical challenges, enhancing the quality of life for people and communities around the world. We serve the building, industrial and process sectors with a broad portfolio of services, solutions and products, underpinned by our Honeywell Technologies Accelerator operating system and Honeywell Technologies Forge intelligence layer. By combining the deep domain expertise of our more than 50,000 employees with decades of data from our global installed base, we are uniquely positioned to lead the industrial sector’s transition from automation to autonomy.

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.