Director, Game Day Experience & Marketing

University of Miami; Coral Gables (FL); On-site; USD 90,000 - 130,000; Full time

Job summary

The University of Miami in Coral Gables is seeking a Director of Event Experience to develop and execute comprehensive game presentation strategies for Hurricane athletics. You will lead all phases from promotion to game-day atmosphere, coordinating with Marketing & Event Experience to ensure a compelling home-game experience.

You will oversee video board content, mascot operations, and community events while collaborating with partners to enhance attendance and revenue for football and other

Qualifications

• Three plus years of experience in game presentation at the division or pro level.
• Bachelor’s degree in Marketing or Sports Marketing required.
• Able to work evenings, weekends and holidays.

Responsibilities

• Formulate and execute annual strategic game presentation plans to increase attendance and revenues.
• Coordinate game day atmosphere and script/music selections for football.
• Plan and coordinate all video board content for assigned sports.
• Manage the mascot program including tryouts, suit inventory and appearances.
• Collaborate with corporate partnerships to enhance in-game experiences.
• Oversee community events such as Sebastian Reading Program and Field Trip series.
• Adhere to procurement policies and procedures.
• Perform other duties as assigned.

Skills

Independent work

Attention to detail

Highly organized

Multitasking

Interpersonal skills

Oral and written communication

Graphic design basics

Education

Bachelor’s degree in Marketing or Sports Marketing

Tools

Click Effects Pro Audio

Daktronics Show Control

Dreamweaver

InDesign

Illustrator

Photoshop

Job description

The University of Miami in Coral Gables is seeking a Director of Event Experience to develop and execute comprehensive game presentation strategies for Hurricane athletics. You will lead all phases from promotion to game-day atmosphere, coordinating with Marketing & Event Experience to ensure a compelling home-game experience.

You will oversee video board content, mascot operations, and community events while collaborating with partners to enhance attendance and revenue for football and other