Director, Energy Marketing NA

Nike; New York (NY); On-site; USD 160,000 - 338,000; Full time

Job summary

Nike, located at 855 Avenue of the Americas, New York, NY, is seeking a North America Energy Marketing Director to lead end-to-end marketing plans for collaborations and cultural moments. The role partners with senior leadership and cross-functional teams to deliver world-class brand experiences across channels.

We are looking for a creative, inclusive leader with deep experience in cultural marketing, strong communication, and a track record of building diverse, high-performing teams in North

Qualifications

• 8-10 years of experience in brand and/or brand functional management with cross-functional marketing focus.
• Bachelor's Degree in Marketing or related field or suitable combination of experience/education.
• Experience as a people leader who can bring others along and foster a positive environment.
• Experience managing relationships with external partners.
• Proven success in cultural marketing within fashion, art, design and streetwear contexts; understanding of North America culture and Nike's position.
• Exceptional communication, presentation and project management skills with diverse stakeholders.
• Strong aesthetic sense and ability to maintain cohesive brand across channels.
• Highly collaborative, adaptable, and passionate about sport's role in culture.

Responsibilities

• Lead end-to-end strategic marketing plans for collaborations and cultural moments.
• Energize key brand initiatives and push Nike in white spaces.
• Cultivate relationships with influential creatives and visionaries.
• Develop and execute marketing plans for Nike's collaborator portfolio with external creatives and partners.
• Build strategic partnerships across fashion, art, design and streetwear to elevate Nike's cultural footprint.
• Manage North America Energy Marketing budget with forecasting, allocation, and tracking.
• Collaborate cross-functionally with Sales, Merchandising and Marketplace to align marketing with commercial goals.

Skills

Brand management

Cross-functional leadership

Marketing strategy

Communication

Education

Bachelor's degree in Marketing or related field

Job description

Position Type
Full Time
Career area
Marketing
Location
855 Avenue of the Americas, New York, New York 10019, United States
Job ID
R-95005

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.
The annual base salary for this position ranges from $160,300.00 in our lowest geographic market to $338,200.00 in our highest geographic market. Actual salary will vary based on a candidate’s location, qualifications, skills and experience.

Information about benefits can be found here.

North America Energy Marketing Director

Nike does more than outfit the world’s best athletes. It’s a place to explore potential, break boundaries & push the edges of what can be. The company looks for people who can grow, think, dream & create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders & visionaries. It’s about bringing skills and passion to a challenging, constantly evolving game.

WHO YOU WILL WORK WITH

In this role, you’ll serve on the Energy Marketing leadership team and report directly to the Senior Director of North America Energy Brand Marketing. You’ll partner with Key City and Global Energy Marketing teams and work cross-functionally with teams such as Sales, Merchandising, Sports-Led Brand Marketing teams, Sports Marketing, Digital, Paid Media, Retail Marketing, Entertainment & Celebrity to bring world-class plans to life.

WHO WE ARE LOOKING FOR?

We are looking for a creative, inclusive leader with a passion for youth and culture in North America. You bring bold ideas, a collaborative spirit, and a sharp instinct for identifying cultural opportunities that will inspire the next generation of athletes. You thrive in dynamic environments, seek diverse perspectives, and inspire teams to push boundaries while staying focus on brand impact. Success requires adaptive leadership, strategic thinking, and the ability to harness diverse perspectives to unlock new opportunities.

A successful candidate must clearly demonstrate and articulate their experience in the essential requirements listed below:

• 8-10 years of experience in brand and/or brand functional management, with a strong focus on cross-functional marketing.
• Bachelors Degree in Marketing or related field. Will accept any suitable combination of experience, education and training.
• Experience as a people leader who can bring others along and establish a positive working environment.
• Experience in managing relationships with external partners.
• Proven success in cultural marketing, particularly within fashion, art, design and streetwear communities, as well as a demonstrable understanding of the visionary consumer, and the nuances of North America culture and Nike’s position within it.
• Exceptional communication, presentation and project management skills with wide range of stakeholders, brand and business.
• Strong aesthetic sensibility and ability to maintain cohesive brand presence across multiple channels.
• Highly collaborative, adaptable, and passionate about the role of sport in shaping culture.

WHAT YOU’LL WORK ON

Overall, you will lead in creating and executing strategic end-to-end marketing plans for collaboration product launches & cultural moments, energize key brand sport initiatives, bring new ideas that push Nike in white spaces, and cultivate relationships with influential creatives, visionaries.

Specifically, you will be responsible for:

• Building, developing, engaging and empowering a high-performing, diverse and agile marketing team
• Facilitating and executing the Energy Marketing strategy in North America.
• Creating & executing visionary marketing concepts aimed at pushing the intersections of sports and culture through creativity.
• Developing and executing marketing plans for Nike’s global collaborator portfolio in partnership with external creatives, retail partners and internal teams.
• Building strategic partnerships across fashion, art, design and streetwear to elevate Nike’s cultural footprint.
• Manage the North America Energy Marketing budget, including forecasting, allocation and ongoing tracking, to ensure resources are strategically invested against priority initiatives, delivered within plan and optimized for maximum brand and business impact.
• Drive sales and business integration by partnering cross-functionally with Sales, Merchandising and Marketplace teams to shape product portfolio priorities, align marketing strategies with commercial objectives and deliver a cohesive marketplace approach that supports brand relevance and business growth.

We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.