Director, Editorial & Enterprise Storytelling

Sharkninjaoperatingllc; Needham (MA); Hybrid; USD 139,600 - 214,100; Full time

Benefits offered by this job

Medical insurance

401(k) with matching

Generous paid time off

Job summary

Sharkninjaoperatingllc is seeking a Director, Editorial & Enterprise Storytelling to lead narrative development. This key role demands a deep editorial background to efficiently communicate SharkNinja's innovations and corporate strategies.

Ideal candidates will possess strong storytelling abilities and a commitment to shaping internal and external messaging that resonates across multiple channels. This hybrid position is based in Needham, Massachusetts, or New York City.

Qualifications

• 10+ years in journalism, reporting, or editorial roles.
• Proven experience producing original reporting, not just editing.
• Experience working with senior leaders on high‑stakes messaging.

Responsibilities

• Identify, report, and write important stories at SharkNinja.
• Set standards for how company narratives are communicated.
• Develop original content grounded in reporting.

Skills

Exceptional writing and editing skills

Strong reporting instincts

Ability to distill complex ideas

Strong editorial judgment

Strong instinct for visual storytelling

Job description

About Us

SharkNinjais a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Job Overview

StoryWorks defines how SharkNinja tells its story.

We are hiring a Director, Editorial & Enterprise Storytelling to operate as our in-house journalist. This role reports directly to the Chief Communications Officer and is responsible for finding, reporting, and telling the most important stories across SharkNinja. The Director, Editorial & Enterprise Storytelling is designed for candidates with a strong editorial or journalism background. It is not a traditional internal communications or marketing content role. If you are someone who sees stories others miss and knows how to turn them into something people actually want to read, we want to hear from you.

You will not be handed content to refine. You will go out and get the story across our products, people, and business, and turn it into clear, compelling narratives that help people understand what we are doing and why it matters. Your work will shape how the company communicates with itself and how leadership shows up. It will inform executive messaging and drive storytelling that carries across internal and external channels.

At key company moments, the Director, Editorial & Enterprise Storytelling will step in to support global communications around major initiatives, changes, and announcements. The expectation is that you bring clarity, structure, and strong storytelling when it matters most. This is a role for someone who knows how to report, write, and push for clarity. Someone who treats the company like a beat and the business like a source.

Responsibilities

• Identify, report, and write the most important stories across SharkNinja, covering innovation, design, culture, and business priorities
• Act as the most senior writer on the team, setting the standard for how company narratives are expressed with clarity, precision, and strong editorial judgment
• Develop original content grounded in reporting, not repackaging existing materials
• Partner closely with the Chief Communications Officer to translate company priorities into clear, compelling storytelling
• Turn complex topics into content that is direct, engaging, and easy to understand
• Bring a strong point of view on how stories should be told, raising the standard of writing across the organization
• Apply a consumer‑first lens to enterprise storytelling, making content as engaging as the products we build
• Create content that supports executive messaging and extends across internal and external channels
• Connect stories across teams and initiatives, with a strong focus on design, product innovation, and what differentiates SharkNinja in the market
• Operate at newsroom pace, producing high‑quality content quickly without sacrificing clarity or quality
• Manage and scale output through freelance writers and creative partners as needed
• Step in during key company moments to support global communications, bringing structure, clarity, and strong storytelling to major initiatives and announcements
• Help others across the organization become better storytellers, guiding leaders and teams on how to surface, shape, and communicate stronger narratives

Skills Required

Experience

• 10+ years in journalism, reporting, or editorial roles in a newsroom, media organization, or equivalent environment
• Proven experience producing original reporting, not just editing or repackaging content
• Experience covering companies, products, design, innovation, or business strategy
• Experience working with senior leaders or executives to shape high‑stakes messaging

Core Skills

• Exceptional writing and editing skills with a clear, confident voice
• Strong reporting instincts with the ability to find the story, not wait for it
• Ability to distill complex ideas into simple, direct, and engaging narratives
• Sharp editorial judgment on what matters and what does not
• Strong instinct for visual storytelling and appreciation for design, product, and innovation

Ways of Working

• Experience working in fast‑paced editorial environments with tight timelines and high standards
• Able to navigate ambiguity and develop clear narratives without perfect inputs
• Strong ability to work directly with senior stakeholders and move work forward
• High standards for accuracy, clarity, and quality

Mindset & Attributes

• Rarely satisfied, always pushing for stronger, clearer storytelling
• Curious, direct, and willing to ask hard questions to get to the truth of a story
• Strong point of view, balanced with the ability to adapt to different voices and audiences
• Deep interest in products, design, and how companies build and scale innovation

Location

This role is based in Needham, MA or New York City with a hybrid working model.

Salary and Other Compensation

The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre‑paid legal insurance, back‑up child and eldercare days, product discounts, referral bonus program, and more.

Pay Range

$139,600 — $214,100 USD

SharkNinja Candidate Privacy Notice

• For candidates based in all regions, please refer to this Candidate Privacy Notice.
• For candidates based in China, please refer to this Candidate Privacy Notice.
• For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

Equal Opportunity Statement

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [e-mail].