Director, Digital Investment

Interpublic; United States; On-site; USD 150,000 - 160,000; Full time

Job summary

Omnicom Media is seeking a seasoned professional to lead media execution for pharma/healthcare clients. You will coordinate across teams to ensure timely, accurate outputs and robust KPI/measurement plans, while leveraging data-driven insights to optimize channel strategies.

The role involves collaboration with media partners and internal stakeholders to deliver strategic campaigns. Responsibilities include overseeing teams, guiding staffing decisions, and presenting in new business contexts as

Qualifications

• Experience working within Pharma or healthcare client sectors.
• Ability to assess resource time utilization and staffing accordingly.
• Builds trusting, collaborative relationships with internal and external constituents at appropriate levels.
• Manages client expectations and identifies gaps/areas for improvement.

Responsibilities

• Oversees the Associate Director or Media Supervisor to deliver timely and accurate work.
• Reviews briefs for comprehensiveness and enhances audience segmentation and KPI/measurement plan as appropriate.
• Challenges teams on rigor and rationale used to determine outputs using data-driven approaches to channel mixes and allocations.
• Demonstrates ability to work with internal and external groups to deliver strategic and tactical excellence.
• Meets with media partners to assess new capabilities and innovations relevant for clients’ media strategies.
• Provides industry information on media, markets and related topics.
• Nurtures relationships with media partners and elevates for opportunities/ideas.

Skills

Media leadership

Strategic thinking

Data-driven decisions

Client relationship mgmt

Job description

Agency: Omnicom Media Job Function: Media Job Subfunction: Media Planning and Buying

Job Description: Media Execution:

• Oversees the Associate Director or Media Supervisor to deliver timely and accurate work. Ensures overall work product excellence and team productivity.
• Reviews briefs for comprehensiveness and enhances or challenges audience segmentation and KPI/measurement plan as appropriate
• Challenges teams on the rigor and rationale used to determine strategic or tactical outputs using data driven approach (e.g. - syndicated, custom/proprietary, historical) to channel mixes and channel allocations
• Demonstrates ability to work with internal and external groups to deliver strategic and tactical excellence
• Meets with media partners to assess new capabilities and innovations that are relevant for clients’ media strategies
• Provides and discusses industry information on media, markets and related topics
• Nurtures relationships with media partners and elevate for exchange of new opportunities/ideas

Client & Internal Relationships:

• Experience working within Pharma or healthcare client sectors
• Must understand resource time utilization and make appropriate staffing recommendations based on actual conditions
• Builds trusting, collaborative relationships with internal and external constituents at appropriate levels
• Manages expectations of clients and deliverables while identifying gaps/areas of improvement and creating opportunities to address
• Participates and presents in New Business efforts and presentations, where appropriate
• Capable of effectively managing up and down the reporting structure

Strategic Thinking & Leadership:

• Stewards campaign execution process across team
• Demonstrates problem solving skills and intervention when necessary
• Understands and analyzes the root causes of problems and develop ways to rectify
• Guides and assists staff to arrive at potential solutions to problems/issues
• Construct and deliver accurate, honest and timely performance management documents and ensures subordinates receive feedback from their line managers
• Identifies opportunities and recommends larger strategic media partnerships for clients and agency $150,000 - $160,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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