Director, Data & Technology

Interpublic; Atlanta (GA); Hybrid; USD 90,000 - 215,000; Full time

Job summary

Omnicom Media in Atlanta seeks a Senior Director of Data and Technology Consulting to guide clients through data, adtech and martech initiatives while navigating privacy constraints. You will lead cross-functional teams to deliver strategic guidance and practical programs that drive business value.

The role requires 10–12 years of experience in advertising or digital consulting, a Bachelor’s degree, and strong communication to translate analytics into actionable campaigns.

Qualifications

• 10–12 years of strategy/operations/technology experience in advertising, management consulting, marketing or digital consulting.
• Bachelor's degree from an accredited institution.
• Knowledge of agency-side media campaign planning and execution is desirable.

Responsibilities

• Develop and manage relationships with Clients to address their needs in the data, adtech and martech space.
• Identifying Client’s business issues and forming hypotheses and solutions on how marketing/ad technology and data strategies can influence Client goals.
• Providing consultative services to Clients on a broad set of advertising and marketing technologies.
• Delivering innovative solutions to clients’ business problems and driving adoption of new approaches with support from the centers of excellence.
• Planning and estimating delivery work, focusing on resource planning, scope, and dependencies.
• Developing and managing project plans, ensuring proper and timely completion of all tasks.

Skills

Marketing technology knowledge

Stakeholder collaboration

Data-driven advertising

Problem solving

Communication skills

Education

Bachelor's degree

Job description

## Director, Data & TechnologyApply: Hybrid: Atlanta, Georgia, United States of America: Full time: Posted Today: R17521**Agency:**Omnicom Media **Job Function:**Consulting **Job Subfunction:**Technology Consulting**Job Description:**# Senior Director, Data and Technology Consulting**Location: New York / Atlanta** The job of the Data and Technology Consulting group is one of empowerment, enabling our clients to improve their business by better understanding and activating their target audiences to drive growth. Specifically, we guide Clients through the adoption of advances in the complex marketing/ad tech ecosystem, in the context of an ever-evolving privacy landscape. As clients increasingly recognize this need, OMD wants to act a trusted advisor and is building a team of consultants to support Clients in their digital transformation journey. The Director, Data and Technology Consulting, supports the delivery of consultative and strategic guidance to OMD account teams and clients on how to best leverage technologies and data to outpace their competition, in a privacy compliant way. ## ResponsibilitiesThe Director, Data and Technology Consulting will work to deliver high-quality consultative guidance in marketing/ad technology, rooted in driving business value for clients. In collaboration with the media teams (planning, digital, marketing sciences) and in collaboration with data and technology partners, you will have responsibility to deliver projects related to advertising and marketing technologies (identity, data infrastructure, 1p data, etc). Success in this role requires a demonstrated ability to collaborate with a variety of stakeholders within the agency (media teams, operations teams, technology teams), a passion for solving Client business challenges and the ability to effectively manage projects to drive them to completion on time with the right level of quality. Responsibilities include:* Developing and managing relationships with Clients to address their needs in the data, adtech and martech space* Identifying Client’s business issues and forming hypotheses and solutions on how marketing/ad technology and data strategies can influence Client goals* Providing consultative services to Clients on a broad set of advertising and marketing technologies* Delivering innovative solutions to clients’ business problems and driving adoption of new approaches with support from the centers of excellence* Planning and estimating delivery work, focusing on resource planning, scope, and dependencies,* Developing and managing project plans, ensuring proper and timely completion of all critical tasks and delivery against client and agency needs. ## Required Skills* Industry Knowledge in marketing and/or advertising technology and data.* Ability to navigate ambiguity and ask clarifying questions to get alignments on needs.* Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development.* Expertise in audience-based marketing and data-driven advertising* A passion for new technologies in the advertising space and a real curiosity for innovation* Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to marketing/ad technology and data. Problem-solving skills to drive issues to resolution.* Stellar communication and presentation skills: we need someone who is articulate, engaging and straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs ## Education and Experience* 10-12 years of strategy/operations/technology experience in advertising, management consulting, marketing or digital consulting* Knowledge of agency-side media campaign planning and execution process is desirable, but not required* Bachelor's degree from an accredited institution$90,000 - $215,000*To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.* Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice **For US Job Seekers:** *It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.*At Omnicom Group, careers are designed for growth. We’ve purposefully crafted a transformative talent experience built with accountability in action — focused on community, impact, and opportunity.