Director, Consumer PR

Real; New York (NY); Hybrid; USD 120,000; Full time

Job summary

A leading company is seeking a Director of Consumer Public Relations. This hybrid role requires overseeing PR campaigns for consumer clients, managing a team, and ensuring high-quality results. The ideal candidate has extensive experience in consumer PR, strong leadership skills, and excellent communication abilities. Competitive salary and benefits offered.

Benefits

Competitive salary and performance-based bonuses

Comprehensive benefits package

Generous paid time off

Professional development opportunities

Collaborative company culture

Flexibility of a hybrid work model

Qualifications

• Minimum of 7 years of experience in consumer PR.
• Proven track record of leading successful campaigns.

Responsibilities

• Oversee the development and execution of strategic PR campaigns.
• Lead and mentor a team of PR professionals.
• Manage media relations, securing coverage in top-tier publications.

Skills

Leadership

Communication

Problem Solving

Organization

Education

Bachelor's degree in Public Relations

Job description

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This range is provided by Real. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$120,000.00/yr - $120,000.00/yr

Position Overview: As the Director of Consumer Public Relations, you will be responsible for overseeing the development and execution of strategic PR campaigns for consumer clients. You will lead a team of PR professionals, manage client relationships, and ensure the delivery of high-quality results that align with clients' business objectives. This is a hybrid role, requiring you to be onsite in the NYC office 2 days per week, with the flexibility to work remotely for the remainder of the week.

Key Responsibilities:

• Develop and implement comprehensive PR strategies for consumer brands, ensuring alignment with client goals and objectives.
• Lead and mentor a team of PR professionals, providing guidance, support, and professional development opportunities.
• Build and maintain strong relationships with clients, acting as the primary point of contact and ensuring their satisfaction with services.
• Oversee the creation of press releases, media pitches, and other PR materials, ensuring they are compelling, accurate, and aligned with brand messaging.
• Manage media relations, securing coverage in top-tier consumer and lifestyle publications, both online and offline.
• Monitor and analyze PR campaign performance, providing regular reports and insights to clients and internal stakeholders.
• Stay up-to-date with industry trends, emerging technologies, and best practices in PR, and apply this knowledge to enhance service offerings.

Qualifications:

• Bachelor's degree in Public Relations
• Minimum of 7 years of experience in consumer PR, with a proven track record of leading successful campaigns and managing client relationships.
• Strong leadership and team management skills, with the ability to inspire and motivate a team.
• Excellent written and verbal communication skills, with a keen eye for detail and creativity.
• Extensive media relations experience, with established contacts in the consumer and lifestyle media space.
• Ability to think strategically and creatively, with strong problem-solving skills.
• Highly organized and able to manage multiple projects and deadlines simultaneously.

What Our Client Offers:

• Competitive salary and performance-based bonuses.
• Comprehensive benefits package, including health, dental, and vision insurance.
• Generous paid time off and holiday schedule.
• Professional development opportunities and a supportive work environment.
• A vibrant, collaborative, and inclusive company culture.
• The flexibility of a hybrid work model

EOE Statement: Specialist Staffing Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

To find out more about Real, please visit www.realstaffing.com

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Public Relations

• Industries

  Public Relations and Communications Services

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