Director, Cardiovascular Product Management

Braccomedtech; Eden Prairie (MN); On-site; USD 195,000 - 210,000; Full time

Job summary

A leading medical technology company is seeking a Director of Cardiovascular Product Management to lead its product portfolio strategy and execution. This position requires a strong background in medical devices and a track record of successful commercialization efforts. The ideal candidate will collaborate with cross-functional teams to ensure innovative product development and market success while fostering a culture of growth and excellence.

Benefits

Paid Time Off

401k savings plan contributions

Comprehensive medical, dental, and vision insurance

Tuition reimbursement program

Flexible working arrangements

Qualifications

• 8+ years of experience in medical device product marketing.
• Proven record in successful product commercialization.
• Expertise in developing long-term marketing strategies.

Responsibilities

• Lead product management and marketing for the cardiovascular portfolio.
• Define and execute go-to-market strategies for product adoption.
• Oversee financial planning and product lifecycle management.

Skills

Strategic Leadership

Market Insight

Cross-functional Collaboration

Product Lifecycle Management

Education

Bachelor’s degree in business, Marketing, Engineering

Job description

Director, Cardiovascular Product Management

Director, Cardiovascular Product Management

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Why Join Bracco Medical Technologies?

At Bracco Medical Technologies, every employee has an impact on our Mission to empower lifesaving decisions. We create medical devices that give healthcare providers the insights they need to confidently and safely diagnose patients. Our unique line of products includes Intravascular Ultrasound (IVUS), Fractional Flow Reserve (FFR), Cardiovascular Imaging contrast delivery (CVi), and CT and MRI contrast delivery systems.

Position Description

The Director of Cardiovascular (CV) Product Management at Bracco Medical Technologies (BMT) will lead product management and marketing for the cardiovascular portfolio, including Angiograph Contrast Injectors, Intravascular Imaging and Physiology. This role is responsible for developing and executing the global product strategy, go-to-market plans, product lifecycle management, and business opportunity assessments to drive market success. The Director will lead a team of product managers and collaborate with cross-functional stakeholders to ensure the portfolio’s commercial growth and long-term sustainability.

Primary Duties & Responsibilities

Strategic Leadership & Product Portfolio Management

• Develop and drive the global product strategy for the BMT cardiovascular portfolio, ensuring alignment with corporate vision and business objectives.
• Oversee the full product lifecycle, from concept to end-of-life, including product development, commercialization, and portfolio optimization.
• Engage with key customer and functional stakeholders to identify unmet clinical and business needs, translating insights into strategic recommendations.
  
  

Go-to-Market Strategy & Commercial Execution

• Define and execute go-to-market strategies to drive product adoption and commercial success.
• Lead efforts to gain customer insights and collaborate with sales, clinical, regulatory, and marketing teams to develop positioning, messaging, and launch strategies.
• Lead the development of value propositions, pricing models, and commercial enablement tools to maximize market impact.
• Oversee product launch plans and Limited Market Releases (LMRs) as part of the commercialization process.
  
  

Portfolio Roadmap & Product Development

• Oversee the creation and execution of a long-term product roadmap, prioritizing investments in new technologies, product enhancements, and adjacent opportunities.
• Partner with R&D, clinical, and regulatory teams to align product innovation with evolving market needs Collaborate on product development and market readiness.
  
  

Financial & Business Performance Management

• Lead forecasting and financial planning, including investment cases, commercial targets, and margin analysis.
• Develop pricing strategies that optimize growth and profitability while ensuring competitiveness.
• Monitor product performance, analyzing key performance indicators (KPIs) to drive data-informed decision-making.
  
  

Team Leadership & Talent Development

• Lead a team of product managers, fostering professional growth and functional excellence.
• Establish clear performance expectations and accountability for achieving business objectives.
• Advocate for a culture of innovation, strategic thinking, and continuous improvement.
  
  

Qualifications (Knowledge, Skills & Abilities)

Minimum

• Bachelor’s degree in business, Marketing, Engineering, or related field
• 8+ years of experience in medical device product marketing
• Proven track record of leading teams and driving successful product commercialization
• Experience working in a global, cross-functional environment with strong stakeholder management
• Strong ability to leverage market, financial, and competitive insights to guide strategic decision-making
• Expertise in assessing market trends, customer needs, and competitive landscapes to inform strategy
• Proven experience in developing and executing long-term marketing strategies aligned with business objectives
• Ability to drive cross-functional alignment and execution using data-driven insights
• Forward-thinking approach to technology adoption, customer engagement, and marketing effectiveness
• Strong ability to integrate analytics, performance metrics, and customer insights into strategic planning
• Understanding of medical technology, clinical workflows, and industry regulations
• Ability to ensure regulatory adherence in marketing initiatives
• Deep understanding of healthcare professionals, patient pathways, and procurement processes
• Ability to translate customer insights into compelling marketing and commercial strategies
  
  

Preferred

• MBA
• Experience with cardiovascular technologies
• Experience with capital equipment and software commercialization
  
  

Other

• Ability to travel 35%
  
  

Compensation & Total Rewards

Estimated Starting Salary Range: $195,000 - $210,000

• Estimated Starting Salary Range is reflective of the range Bracco Medical Technologies reasonably expects to pay for the position. The range provided is based on salary and market data specific to the position.
  
  

Total Rewards

• Paid Time Off, Company Holidays & Paid Family Leave – We provide PTO and Company Holidays to help you recharge, relax and do what’s important to you, when it’s important to you. Our 100% paid family leave options for parents, grandparents and eligible family members provide support for growing families as well.
• Achieve – Beyond competitive compensation, we offer options to help you plan for a financially secure future, including an annual incentive plan and 401k savings plan contributions.
• Live well – We offer comprehensive benefit options to help protect you along the way, including medical, dental, vision, and life insurance, employer HSA contributions, employee assistance program, short-term disability, etc.
• Evolve – Through structured on-the-job learning, workshops, seminars, and our tuition reimbursement program, you’ll find many opportunities to grow, personally and professionally.
• Choose – You won’t find “stuffy” here—whether your position requires a hybrid or in-the-office working arrangement. That means business casual for your attire and flexibility in your schedule, wherever possible.
  
  

Job Location

7905 Fuller Road, Eden Prairie, Minnesota

Tracking Code

1381-432

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Marketing

• Industries

  Medical Equipment Manufacturing

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