Director, Branded Content

JDS Sports; New York (NY); Hybrid; USD 130,000 - 150,000; Full time

Benefits offered by this job

Generous PTO policy to use as you wish

Employer-sponsored health benefits

Annual professional development budget

401(k) plan with 3% company match

Continuous growth opportunities

Job summary

Front Office Sports is seeking a Director of Branded Content to lead the development and production of high-impact video programs for brand partners. You will own post-sale creative development, refine concepts, and guide production with hands-on leadership, building scalable workflows that deliver on budget and schedule.

The role blends creative vision with production expertise, directing shoots, guiding post, and collaborating with cross-functional teams to create social-first storytelling

Qualifications

• 6-8+ years of experience in branded video, creative direction, or content production.
• Strong ability to translate concepts into treatments, scripts, and visual references.
• Hands-on experience directing talent, interviews, and production crews.
• Deep understanding of video production and post-production workflows, including editing software.

Responsibilities

• Lead post-sale creative development of custom branded video programs.
• Develop treatments, scripts, storyboards, and production plans for social-first storytelling.
• Direct shoots and oversee post-production to ensure high-quality delivery.
• Collaborate with cross-functional teams to align on creative direction and timelines.

Skills

Branded video

Creative direction

Content production

Storytelling

Leadership

Budget management

Post-production

Tools

Adobe Premiere Pro

Job description

Front Office Sports is seeking a creative, strategic, and hands‑on Director, Branded Content to lead the development and production of high‑impact video content for our brand partners. This individual will play a key role in building our branded content capabilities, bringing integrated partnerships to life through compelling, social‑first storytelling that resonates with the Front Office Sports audience.

Reporting to the VP, Partnership Marketing, this person will own the post‑sale creative development and production of custom branded video programs, translating solid concepts into compelling content through creative refinement, storytelling, and hands‑on production leadership. The ideal candidate combines strong creative vision with deep production expertise, bringing the ability to direct shoots, guide post‑production, lead creative teams, and establish scalable workflows that deliver high‑quality work within established budgets and timelines.

• Application Deadline: December 28, 2026
• Department: Brand Partnerships
• Employment Type: Full Time
• Location: New York, New York
• Workplace type: Hybrid
• Compensation: $130,000 - $150,000 / year
• Reporting To: VP, Partnership Marketing

Key Responsibilities

Post‑Sale Creative Development

• Lead the post‑sale creative development of custom branded video programs, partnering with Partnership Marketing and Creative Strategy teams to refine and evolve sold concepts into compelling, production‑ready content
• Develop creative treatments, scripts, storyboards, and production plans that translate approved concepts into engaging, social‑first storytelling tailored to FOS platforms and audiences
• Serve as the creative and production expert throughout campaign execution, identifying opportunities to strengthen or reimagine creative approaches while maintaining the original campaign objectives and partner commitments
• Present creative recommendations and refinements to internal stakeholders and clients, articulating the rationale behind creative decisions and navigating feedback to build alignment

Video Production & Creative Direction

• Lead the end‑to‑end creative execution of custom branded video productions, from pre‑production and shoot planning through onsite direction, post‑production, and final delivery
• Serve as the hands‑on creative director for smaller‑scale productions, directing talent, interviews, and crews to bring the creative vision to life
• Own the overarching creative vision for larger‑scale productions, collaborating with external directors and production partners to ensure consistent creative execution
• Oversee video editing and post‑production, providing clear, actionable direction on storytelling, pacing, graphics, sound, and overall production quality
• Partner with the Branded Content Producer and broader Multimedia team on production operations, planning, talent coordination, shoot logistics, and creative approvals
• Maintain high creative standards across branded video, ensuring content reflects the FOS brand, resonates with its audience, and delivers against partner objectives
• Proactively troubleshoot creative and production challenges, identifying solutions that balance storytelling quality, client expectations, budgets, and timelines

Production Management & Team Leadership

• Manage and mentor Branded Content Producer(s), providing creative guidance, production oversight, and professional development
• Oversee external directors, editors, and production partners, building a trusted network of freelance creative talent and vendors to scale production capabilities
• Develop production scopes, resource plans, and budgets in collaboration with the Branded Content team, identifying efficient approaches without sacrificing creative quality
• Oversee production timelines, resource allocation, and vendor deliverables to ensure projects are completed on time and within budget
• Establish scalable production processes, creative workflows, and quality‑control standards to support a growing branded content business

Cross‑Functional & Client Collaboration

• Work closely with Partnership Marketing, Creative Strategy, Multimedia, Sales, and Account Management to ensure alignment from post‑sale creative development through campaign delivery
• Confidently lead creative presentations and discussions with clients, articulating concepts, production approaches, and recommendations with polish, clarity, and a strong understanding of partner objectives
• Navigate competing creative perspectives and client feedback, identifying thoughtful compromises and proactive solutions that protect the FOS brand while delivering against partner objectives
• Partner closely with the VP, Partnership Marketing to align on creative direction, key production decisions, and client‑facing recommendations, proactively communicating progress, challenges, and opportunities
• Contribute to the continued development of FOS's branded content capabilities, identifying new formats, creative approaches, and production opportunities

Travel: Willingness to travel approximately 25–30% of the time for onsite productions, talent shoots, and partner activations.

Skills, Knowledge & Expertise

• 6-8+ years of experience in branded video, creative direction, or content production, preferably within digital media, sports media, a publisher, creative agency, or production company
• Demonstrated experience leading branded video projects from creative development through final delivery, with strong storytelling instincts and the ability to translate concepts into compelling treatments, scripts, and visual references
• Hands‑on experience directing talent, interviews, and production crews, with the ability to independently lead smaller‑scale productions and oversee creative execution on larger projects
• Deep understanding of video production and post‑production workflows, including working knowledge of editing software such as Adobe Premiere Pro. Hands‑on editing experience is a plus
• Strong understanding of the distinctions between editorial and branded content licensing agreements, including usage rights, distribution permissions, exclusivity, term lengths, ownership, and associated legal and commercial considerations
• Strong understanding of social‑first storytelling and platform‑specific best practices across YouTube, Instagram, TikTok, and emerging platforms, with an instinct for content that resonates with sports, business, and culture audiences
• Experience managing and mentoring creative talent, overseeing external production partners, and managing production budgets, resources, and timelines
• Excellent communication, presentation, and collaboration skills, with the ability to confidently present creative recommendations to clients, navigate competing perspectives, and build alignment across stakeholders
• Exceptional creative judgment, problem‑solving skills, and an entrepreneurial mindset, with the ability to work autonomously, adapt under pressure, and help build scalable creative and production capabilities

Perks & Benefits

• Generous PTO policy to use as you please, plus sick time and company holidays
• Employer‑sponsored health benefits, including medical, dental, and vision
• An annual professional development stipend and endless development opportunities at a growing startup
• Plan for your future with our 401(k) plan, complemented by a 3% company match. We believe in supporting your long‑term financial goals
• Thrive in a dynamic environment with endless development opportunities at our growing startup

About Front Office Sports

Front Office Sports is the leading multiplatform media and news organization covering the business of sports, boasting an audience that every month delivers more than 200 million social impressions, 35 million newsletter opens, 50 million video views, and 2.5 million page views. In addition, with more than 15 distribution partners, FOS content appears on screens in more than 50,000 buildings and venues across North America. Front Office Sports was named one of Fast Company’s Most Innovative Companies in 2021, AdWeek’s Hottest in Sports in 2022 and 2024, and listed on Inc. 5000 in 2023 and 2025, recognizing the fastest‑growing private companies in America.

Compensation at Front Office Sports

At Front Office Sports, we approach compensation with fairness and transparency. Each role has a salary range that reflects the responsibilities of the position, the current market, and the value we place on experience and skills. Where a candidate falls within that range depends on several factors, including their background, expertise, and location. Decisions about final offers are made based on these variables, but inclusion in the range does not guarantee an offer at the top end.

Equal Opportunity Employer

Front Office Sports is an equal opportunity employer and enthusiastically encourages people from a wide variety of backgrounds and experiences to apply. We will consider all applicants without regard to race, religion, color, national origin, ancestry, physical and/or mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, transgender status, age, sexual orientation, military or veteran status, or any other protected characteristic under applicable law.