Director, Brand Marketing & Creative

The Talent Project LLC; United States; On-site; USD 100,000 - 110,000; Full time

Job summary

A leading marketing agency in the United States seeks a seasoned Director of Brand Marketing to lead strategic initiatives across brand marketing and creative development. The ideal candidate will have over 7 years of experience in brand marketing and at least 3 years of team leadership. This role involves managing marketing budgets, developing impactful campaigns, and collaborating across creative and marketing teams. The position offers a competitive salary between $100,000 to $110,000 annually.

Qualifications

• 7+ years of Brand Marketing experience.
• 3+ years of leading Marketing and/or Creative teams.

Responsibilities

• Develop and execute brand strategy and marketing campaigns.
• Manage and optimize brand marketing budgets.
• Lead the creative team to develop brand assets.
• Collaborate with teams to ensure successful execution of strategies.

Skills

Brand strategy

Marketing campaign development

Creative team leadership

Client relationship management

SEO/SEM knowledge

Strong visual design sensibility

Education

Bachelor's Degree

Tools

Pipedrive

Klaviyo

HubSpot

Canva

Adobe Creative Suite

Google Analytics

LinkedIn Campaign Manager

Job description

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Our client is a nationally operating, Fort Worth–based experiential agency specializing in the sportswear and beauty industries. This is a values-driven firm partnering with both emerging startups and Fortune 500 brands to deliver best-in-class events and activations that captivate, connect, and leave a lasting impact.

About the Role:

The Director of Brand Marketing & Creative will lead the development and execution of brand strategy, marketing campaigns, and go-to-market plans across both the agency brand and their portfolio of clients in the sportswear and beauty verticals.

Marketing Responsibilities:

• Own and evolve the overarching brand strategy, positioning, and architecture for the agency brand.
• Translate the strategy into 360° marketing plans that drive awareness, consideration, and selection of the agency.
• Develop brand campaigns and partnerships that build cultural relevance and deepen client connection.
• Align brand messaging across creative, digital, and sales teams.
• Manage and optimize brand marketing budgets, ensuring alignment with strategic priorities and ROI targets.
• Develop and manage the integrated marketing calendar, including cross-functional timelines and channel alignment.
• Lead the creative team to develop and oversee brand look, feel, and voice across all creative assets and channels.
• Guide the strategic vision and execution of organic and social media strategy, influencer marketing, and content creation for agency clients.
• Own the agency’s PR strategy and manage day-to-day execution, including collaboration with PR agencies, development of messaging and press materials, and identification of media opportunities.
• Lead and develop high-performing internal teams across the marketing and creative departments.

Creative Responsibilities:

• Working with our event production team to identify potential experiential strategies that lead to achieving our client’s business goals and needs
• Building comprehensive client proposals that illustrate ideas and concepts, for ideation through execution
• Developing and maintaining client relationships that result in good rapport, trust and ongoing engagements
• Collaborating with our cross functional teams to ensure contracted product specifications are executed on-time and as agreed
• Becoming a subject matter expert on our processes and operations so that you deliver on our client promise
• High familiarity with tools such as Pipedrive,Klaviyo, HubSpot, Canva, Adobe Creative Suite, Google Analytics, and LinkedIn Campaign Manager.
• Strong knowledge of SEO/SEM, performance marketing, and email automation.
• Visual design sensibility for branding and layout.

Education & Experience

• Bachelor Degree required
• 7+ years of Brand Marketing experience
• 3+ years of leading Marketing and/or Creative teams

Please note:due to the high volume of submissions, we may not be able to respond to every applicant individually. However, if your background aligns with the opportunity, a member of our team will be in touch.

The salary range for this role is 100-110K annually based on experience.

The Talent Project is an equal opportunity employer.We celebrate diversity and are committed to creating an inclusive recruitment process for all candidates and clients we represent. We do not discriminate based on race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Staffing and Recruiting

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