Director, Brand Insights — Remote Launch & Insights

Otsuka America Pharmaceutical Inc.; Montpelier (VT); Remote; USD 186,000 - 279,000; Full time

Job summary

Otsuka America Pharmaceutical Inc. in the United States is seeking a Director Brand Insights to lead market research, competitive intelligence, and analytics for a rare disease asset, with a focus on launch readiness and ongoing brand performance.

This remote, full-time role reports to the Business Analysis team and works closely with marketing, sales, medical affairs, and global partners. The Director will function as a player/coach, owning the insight plan, managing budgets, and guiding

Qualifications

• Minimum of 10 years’ progressive experience in customer insights and analytics in the pharmaceutical industry or related consulting experience.
• Rare disease experience is critical. Experience in immunology, neurology, nephrology, oncology a plus.
• Experience driving insights in both the launch and inline phase in the United States
• Minimum of 3 years leading a team
• Bachelor’s degree in business, Statistics, Economics, Life Sciences, Computer Science, or a related field.

Responsibilities

• Lead the primary market research, competitive intelligence, and business analytics for the relevant rare asset.
• Function as player/coach to design and implement actionable insights that influence business decisions and drive brand performance in the US.
• Develop and own the insight plan for the asset while managing budget and resources.
• Collaborate with the asset brand team, Market Access Marketing, Sales, Medical Affairs, Field Enablement and Global.

Job description

Otsuka America Pharmaceutical Inc. in the United States is seeking a Director Brand Insights to lead market research, competitive intelligence, and analytics for a rare disease asset, with a focus on launch readiness and ongoing brand performance.

This remote, full-time role reports to the Business Analysis team and works closely with marketing, sales, medical affairs, and global partners. The Director will function as a player/coach, owning the insight plan, managing budgets, and guiding