Director, Brand Insights and Analytics

Takeda; Boston (MA); Hybrid; USD 174,000 - 275,000; Full time

Job summary

An established industry player is seeking a Director of Brand Insights and Analytics to lead a team focused on advanced data research and analytics strategies. In this pivotal role, you will enhance decision-making and drive growth within the oncology team by implementing innovative analytics frameworks and methodologies. Your expertise in data science and commercial insights will be crucial in translating complex data into actionable strategies that improve marketing experiences. Join a company dedicated to transforming patient care and fostering an inclusive workplace where your contributions can make a significant impact.

Benefits

Medical, dental, and vision insurance

401(k) plan with company match

Tuition reimbursement program

Paid volunteer time off

Sick time up to 80 hours per year

Paid vacation up to 120 hours for new hires

Qualifications

• 10+ years in insights or strategic planning roles in Pharma or biotech.
• Experience launching brands and translating data insights into strategies.

Responsibilities

• Lead advanced analytics strategies to enhance decision-making in oncology.
• Deliver insights through analytics frameworks to improve commercial strategies.

Skills

Data Analysis

Statistical Reporting

Data Mining

Predictive Modeling

Market Research

Education

Bachelor’s degree in Business, Statistics, Economics, or Engineering

Master’s or PhD

Tools

Dataiku

R

Python

SQL

Tableau

Power BI

Job description

By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s Privacy Notice and Terms of Use. I further attest that all information I submit in my employment application is true to the best of my knowledge.

Job Description

About the role:

The Director, Brand Insights and Analytics leads a team responsible for performing complex data research to support business operations. You will focus on creating data mining architectures, statistical reporting, and data analysis methodologies to identify trends in large datasets. Join Takeda as a Brand Insights and Analytics Director where you will be the primary internal and external contact for contracts and operations. As a member of the Global Oncology Team, you will report to the Head of Insights & Analytics for US Oncology.

How you will contribute:

• Lead the development of advanced analytics and insights strategies to increase data-driven decision-making and improve growth within Takeda’s oncology team, aligning with broader organizational goals and priorities.

• Deliver applicable insights through analytics frameworks, above-market analyses, and standardized methodologies to enhance launch excellence, in-market performance, and commercial strategies.

• Use data science principles, decision sciences methods, and advanced analytics tools to address complex challenges and improve marketing experiences while encouraging innovation and competitive differentiation.

• Implement advanced analytics strategies, overseeing predictive modeling, targeting, segmentation, promotional effectiveness, and resource optimization to support marketing and commercial goals.

• Scope, direct, and deliver impactful analytics projects, including market research, forecasting, competitive intelligence, brand analytics, and field analytics, ensuring understanding of team goals.

Minimum Requirements/Qualifications:

• Bachelor’s degree in related field (e.g., Business, Statistics, economics, engineering), Master’s or PhD preferred

• Minimum 10+ years relevant experience in insights, or strategic planning roles within the Pharmaceutical or biotech industry.

• Experience launching multiple brands from an insights perspective, ability to translate complex data insights into relevant commercial strategies

• Experience with commercial business and industry standard data sources – sales data, patient level data, managed care data

• Experience using data tools (e.g., Dataiku, R, Python, SQL) to manipulate and analyze large datasets.

• Experience with data visualization tools (e.g., Tableau, Power BI) and advanced analytics platforms.

More about us:

At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.

Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

You will be classified as "hybrid" observing Takeda's Hybrid and Remote Work policy.

#LI-HYBRID

Takeda Compensation and Benefits Summary

We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices.

For Location:

Boston, MA

U.S. Base Salary Range:

$174,500.00 - $274,230.00

The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors, including the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained , certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. The actual base salary offered will be in accordance with state or local minimum wage requirements for the job location.

U.S. based employee s may be eligible for s hort - t erm and/ or l ong- t erm incentive s . U.S. based employees may be eligible to participate in medical, dental, vision insurance, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, a tuition reimbursement program, paid volunteer time off, company holidays, and well-being benefits, among others. U.S. based employees are also eligible to receive, per calendar year, up to 80 hours of sick time, and new hires are eligible to accrue up to 120 hours of paid vacation.

EEO Statement

Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, status as a Vietnam era veteran, special disabled veteran, or other protected veteran in accordance with applicable federal, state and local laws, and any other characteristic protected by law.

Locations Boston, MA Worker Type Employee Worker Sub-Type Regular Time Type Full time

Job Exempt

Yes It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.