Director, Analytics - Freelance

Momentum Worldwide; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

A leading company in the marketing sector is seeking a Director of Analytics on a freelance basis. This key leadership role involves developing measurement tools, managing teams, and driving data-driven insights to enhance client brand experiences. Candidates should possess strong analytical skills, leadership experience, and proficiency in various data tools.

Qualifications

• 5-8 years of proven experience in analytics and measurement.
• Experience leading client-facing discussions and managing relationships.
• Demonstrated leadership in managing high-performing teams.

Responsibilities

• Support data-driven insight development and measurement with the Commerce team.
• Lead development of data integration strategies.
• Project manage analytics deliverables and oversee data collection.

Skills

Analytics

Data Visualization

Data Storytelling

Client Relationship Management

Leadership

Strategic Mindset

Education

Bachelor’s degree in Economics, Statistics, Mathematics, or Marketing Analytics

Tools

Microsoft Excel

Google Slides/Sheets

SQL

R

Python

Job description

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What Are We Looking For

At Momentum, we believe in delivering solutions to our clients that are anchored in insights and analytics. This is a key leadership role on the Analytics team. The Associate Director, Analytics will be responsible for pioneering and developing proprietary measurement tools/systems, implementing and interpreting models that feed insights, and developing ROI models that contribute to the overall success of our clients’ brand experiences.

Qualifications & Requirements

• Bachelor’s degree ideally in a related field (e.g., Economics, Statistics, Mathematics, Marketing Analytics), preferred
• 5-8 years of proven experience in analytics and measurement
• Experience in leading client-facing discussions and managing client relationships
• Demonstrated leadership in managing high-performing Analysts and/or Data Scientists
• Proficiency in Microsoft Excel, Google Slides/Sheets, SQL, R/Python
• Experience with Data Visualization, Data Storytelling, and presentation skills
• Working knowledge of IRI, Nielsen, or similar purchase data tools
• Strong understanding of the CPG industry and retail environment
• Experience developing Analytics/BI/Data Products (Dashboards, BI Tools, Data warehouses)
• Familiarity with Media/Marketing Analytics, Media Mix Modeling, Multi Touch Attribution, Marketing ROI
• Strategic mindset with the ability to align data efforts with business goals

Responsibilities

1. Support data-driven insight development and measurement working directly with the Commerce team
2. Lead development of data integration and ingestion strategies
3. Own reporting outputs across multiple clients and expand team tools and scope
4. Drive discussions on analytics opportunities, technology needs, and implementation plans
5. Guide cross-organizational planning on data sources, models, and translating technical requirements to business impact
6. Ensure data integrity through understanding business rules and strategies
7. Manage and develop direct reports
8. Serve as an analytics and data strategy SME
9. Project manage analytics deliverables, oversee data collection and analysis
10. Collaborate with various teams and foster a data-driven culture
11. Derive and present insights that align with client goals
12. Maintain documentation on methodology and business rules
13. Coordinate with research partners and integrate data sources
14. Stay updated on new technologies and opportunities
15. Support Momentum’s Values and other duties as assigned