Digital Strategist- Remote US (CA)

LDX Digital; Los Angeles (CA); Remote; USD 80,000 - 120,000; Full time

Job summary

Join a leading digital marketing agency as a Media Strategist, where you'll drive campaign strategies and optimize performance across Google Ads. Work in a fully remote environment with a focus on creativity and data-driven results. Collaborate with a passionate team to achieve measurable success for top brands, while enjoying a flexible work-life balance and opportunities for professional growth.

Benefits

Remote work for better work-life balance

20 days PTO

Excellent learning environment

Work with top brands in Google and YouTube advertising

Qualifications

• 6+ years of hands-on experience in performance marketing.
• Proven track record managing six to seven-figure monthly ad budgets.
• Experience leading or mentoring teams.

Responsibilities

• Develop high-performing strategies for paid search campaigns.
• Conduct market research and analyze competitors.
• Collaborate with creative teams to innovate new advertising approaches.

Skills

Analytical Skills

Creativity

Communication

Education

Degree in Digital Marketing

Degree in Communications

Degree in Computer Science

Degree in Business

Tools

Google Ads

Google Analytics

Looker Studio

Shopify

HubSpot

Salesforce

ClickUp

Monday.com

Hotjar

Mixpanel

Job description

About Us:

LDX Digital is a cutting-edge digital marketing agency specializing in Google Ads and native advertising. We are committed to delivering exceptional results for our clients by leveraging data-driven strategies and innovative ad solutions. Our fully remote team is made up of passionate professionals from around the globe, all working together to drive our clients' success. We are seeking a highly skilled Media Strategist to join our team and help us take our clients' campaigns to the next level.

Job Overview

A digital strategist leads the strategy, execution, and optimization of paid search campaigns across Google Ads. You'll be responsible for developing high-performing strategies, analyzing data to improve performance, and working closely with our creative and client teams to hit KPIs. This role is perfect for someone who thrives in a fast-paced, performance-driven environment and knows Google Ads inside out. The ideal candidate combines creativity, analytical skills, and technical know-how to deliver impactful digital campaigns. By focusing on metrics and customer experience, a digital strategist ensures all initiatives drive measurable success while aligning with the brand's messaging and business goals.

Key Responsibilities

1. Campaign Strategy Development: Conduct in-depth market research, identify target audiences, and analyze competitors to craft comprehensive advertising strategies.
2. Set targets for all accounts, aiming for a minimum of 25% month-over-month growth.
3. Creative testing and development: Collaborate with the creative team to innovate and introduce new approaches, including videos, images, advertorials, VSLs, and copywriting.
4. Foster innovation in ad strategies and account management by exploring AI-powered solutions, new ad formats, and testing advertorials and VSLs.
5. Create playbooks for specific niches such as health and wellness, fashion, SaaS, etc.
6. Implement and monitor new processes, ensuring team adherence.
7. Participate in and lead client calls, discussing innovation, scaling plans, and overall business development.
8. Support the team with account-related questions or issues, aiming to maximize gains and meet targets.
9. Train and develop team members' technical and interpersonal skills.
10. Set and monitor monthly goals with clients, ensuring achievement.
11. Promote a culture of innovation and optimization, encouraging team autonomy and continuous improvement.
12. Achieve yearly goals through innovation, collaboration, and non-traditional strategies.
13. Analyze market trends and competitor activities to inform strategic decisions.
14. Advocate for broader client business improvements, suggesting new platforms and training the team to make independent recommendations.

Requirements

• A degree in Digital Marketing, Communications, Computer Science, Business, or related field is preferred.
• Certifications in Google Ads, SEO, SEM, Google Analytics, and attribution tools (e.g., Triple Whale, Northbeam) are highly valued; additional CRO or UX certifications are a plus.
• 6+ years of hands-on experience in performance marketing, with at least 3 years in senior/strategic roles, preferably in an agency.
• Proven track record managing six to seven-figure monthly ad budgets with measurable ROI.
• Experience leading or mentoring teams, fostering collaboration, and talent development.
• Expertise in Google Ads, Google Analytics (GA4), Looker Studio, Shopify, and attribution tools.
• Familiarity with CRM platforms (HubSpot, Salesforce), project management (ClickUp, Monday.com), and analytics tools (Hotjar, Mixpanel).
• Basic knowledge of HTML, CSS, or JavaScript for troubleshooting or collaboration.
• Strong analytical skills to interpret complex data and derive actionable insights.
• Deep understanding of marketing funnels, segmentation, and lifecycle marketing.
• Experience developing omnichannel strategies across paid search, display, video, and emerging formats.
• Knowledge of YouTube/Demand Gen campaigns is a significant advantage.
• Ability to conceptualize, test, and optimize creative elements and landing pages.
• Proficiency in A/B and multivariate testing frameworks.
• Excellent communication skills to manage stakeholder expectations.
• Experience in onboarding, training, and mentoring team members.
• Capability to manage multiple accounts and projects efficiently.
• Highly organized, detail-oriented, and adaptable to fast-paced environments.
• Ability to stay ahead of industry trends and adapt strategies accordingly.
• Resilient, solutions-focused, with a growth mindset and passion for innovation.
• Team player contributing to a positive, high-performance culture.

How to Apply:

• Click Apply and submit your CV.
• Complete behavioral assessments.
• Participate in a 1-on-1 video interview with HR.
• Complete a short test task.
• Attend a 1-on-1 interview with the Hiring Manager.

Benefits

Why Join Us?

At LDX Digital, we shape stories with data, creativity, and purpose. Join us to influence global narratives, contribute your insights, and innovate with cutting-edge technology.

• Remote work for better work-life balance.
• 20 days PTO.
• AI-first business with 200% growth quarter-over-quarter.
• Excellent learning environment.
• Work with top brands in Google and YouTube advertising.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Advertising

Industries

• IT Services and IT Consulting

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