Digital Sales & Activation Analyst - Remote-friendly Growth

Mars Incorporated; Oklahoma; Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Mars University access

Bonus potential

Flexible work options

Job summary

Mars Incorporated in Bentonville, AR is seeking a Digital Sales & Activation Analyst to drive growth for Mars Pet Nutrition on Walmart. You will optimize digital shelf presence, content processes, and execute strategic activations with a test-and-learn mindset.

You will design, build, and scale dashboards and tools (Excel, PowerBI) to elevate digital literacy and performance across the Walmart sales team, partnering with data and analytics to scale solutions.

Qualifications

• 1–2 years of CPG experience in eCommerce, data analytics, sales, or category management.
• Advanced proficiency in Microsoft Excel and PowerPoint, with strong written and verbal communication.
• Proven analytical skills driven by curiosity and problem solving.
• Successful experience building collaborative relationships across internal teams and stakeholders.
• Demonstrated Bias for Action.

Responsibilities

• Optimize content strategy for end-to-end process and strategy on Walmart platforms.
• Build digital scorecards (Excel, PowerBI) to track KPIs and inform the team.
• Conduct ad-hoc analyses using Walmart Scintilla and other data sources to identify opportunities.
• Partner with Activation Manager to craft, execute, and analyze digital activation plans with a test-and-learn mindset.

Skills

Analytical mindset

Bias for Action

Collaborative skills

Education

Bachelor's Degree

Tools

PowerBI

Walmart Scintilla

AEO/GEO Experience

Job description

Mars Incorporated in Bentonville, AR is seeking a Digital Sales & Activation Analyst to drive growth for Mars Pet Nutrition on Walmart. You will optimize digital shelf presence, content processes, and execute strategic activations with a test-and-learn mindset.

You will design, build, and scale dashboards and tools (Excel, PowerBI) to elevate digital literacy and performance across the Walmart sales team, partnering with data and analytics to scale solutions.