Digital Product Manager I

CareSource; Kentucky; Hybrid; USD 72,000 - 116,000; Full time

Job summary

CareSource is seeking a Digital Product Manager I to guide digital products from concept through delivery and analytics. You will partner with IT, marketing, and stakeholders to maintain a back-log aligned with business goals and digital roadmaps, ensuring timely delivery and optimal customer experiences.

The role emphasizes agile ceremonies, cross-functional collaboration, and data-driven decision making to advance product maturity and user satisfaction.

Qualifications

• Bachelor’s degree or related field preferred.
• 3+ years in digital projects and product ownership.
• Experience translating business needs into user experiences.
• Familiarity with Agile/Scrum ceremonies and roles.
• Healthcare or IT project experience is a plus.

Responsibilities

• Plan and manage digital products from planning to delivery.
• Coordinate execution, communication, and results tracking.
• Lead cross-functional teams and partner with stakeholders.
• Maintain backlog aligned with business goals and roadmaps.
• Communicate timelines, risks, and needs to IT and vendors.
• Drive product analytics, user experience, and digital quality.

Skills

Agile methodologies

Product ownership

Stakeholder engagement

Cross-functional collaboration

Data analysis

Customer experience

Digital product strategy

Education

Bachelor's degree in Marketing, Computer Science, Human Factors, IT, Communications or related field

3+ years of digital project experience

Experience translating business requirements into UX specs

Agile/scrum experience

Tools

TFS

WordPress

Google Analytics

API/Web services

Job description

Job Summary:

The Digital Product Manager I is responsible for managing digital product(s) from the planning phase through deliverables coordination, execution, communication, and results tracking.

Essential Functions:

Manage growth and optimization of digital products aimed at driving awareness, engagement, adoption and product maturity based on product goals. Develop and Manage digital asset budget. Manage to budget with internal partners and contract services or agencies. Influence, inform, and engage cross functional teams. Provide guidance and strategy across digital products, programs and projects. Partner with stakeholders to develop/maintain a backlog for digital initiatives which align with business goals and digital road map(a). Work with Supervisor to manage to digital asset budget. Effectively and actively communicate successes, challenges, timelines and project needs. Manage digital calendar/priorities for digital products and initiatives. Manage daily activities with external agencies and IT partners. Ensure all digital content has approvals from required stakeholders. Provide direction of digital strategy goals, customer experience, digital quality, and product analytics. Lead product management of digital asset or service representing the digital team in daily IT Agile meetings and/or similar activities from IT vendors. Work with business partners throughout the organization to understand their goals and be able to translate that into work. Prioritize, assign and balance work within Agile TFS boards with Scrum, SA and Tech leads acting as Product Owner of digital asset. Lead through ambiguity. Employ Lean Management and Design Thinking principles to guide teams through challenges and solutions. Help develop product roadmaps and long-term vision for where digital is going. Define and deliver amazing customer experiences. Stay on top of emerging digital trends and capabilities. Own the customer experience for digital product introducing new capabilities to improve those everyday customer moments. Utilize data and technology to elevate the customer experience. Ensures digital product meets all regulatory and compliance. Evaluate, validate, and communicate the business proposition associated with digital initiatives and digital products. Initiate and lead new IoT or digital innovation projects. Perform any other job related duties as requested.

Education and Experience:

Bachelor's in Marketing, Computer Science, Human Factors, IT, Communications or related field preferred Three (3) years of professional experience in digital projects required Experience translating business requirements into user experience applications in support of technical specifications required Project planning/project management experience is required; experience leading teams and large scale projects preferred Digital product owner experience preferred HMO or Healthcare industry experience preferred Experience in Agile scrum ceremonies-story writing, sprint planning, daily standups and retrospectives preferred

Competencies, Knowledge and Skills:

Familiarity with desktop and mobile web, android and iOS apps, design, digital quality assurance, digital strategy, user research, prototype and analytic development Utilizes design thinking principles and methods Knowledge of project management tools and content management software (i.e. TFS, WordPress) Knowledge in digital product development Knowledge of code languages (HTML, CSS, .NET, C#, Swift, etc.) and back-end infrastructure (web services, API or database development) a plus UX, UI and Human Factor experience Familiarity of UAT testing digital products Troubleshooting and problem solving capabilities Solid project planning and management capabilities Process and/or workflow planning and design skills Information Architecture and Taxonomy familiarity Strong knowledge of best practices relative to mobile application and web development Proficient in Word, PowerPoint or Keynote, and Excel Familiarity with Google Analytics, Firebase or equivalent a plus Excellent oral and written communication Effective organization and prioritization

Licensure and Certification:

None

Working Conditions:

General office environment; may be required to sit or stand for extended periods of time Ability to travel as required by the needs of the department.

Compensation Range:

$72,200.00 - $115,500.00 CareSource takes into consideration a combination of a candidate’s education, training, and experience as well as the position’s scope and complexity, the discretion and latitude required for the role, and other external and internal data when establishing a salary level. In addition to base compensation, you may qualify for a bonus tied to company and individual performance. We are highly invested in every employee’s total well-being and offer a substantial and comprehensive total rewards package.

Compensation Type (hourly/salary):

Salary

Organization Level Competencies:

Fostering a Collaborative Workplace Culture Cultivate Partnerships Develop Self and Others Drive Execution Influence Others Pursue Personal Excellence Understand the Business

Other:

This job description is not all inclusive. CareSource reserves the right to amend this job description at any time. CareSource is an Equal Opportunity Employer. We are dedicated to fostering an environment of belonging that welcomes and supports individuals of all backgrounds. #LI-EM1 Brand=CareSource The CareSource mission is known as our heartbeat. Just as we support our members to be the best version of themselves, our employees are driven by our mission to create a better world for members, stakeholders and providers. We are difference-makers who combine compassionate hearts with our unique business expertise to make every opportunity count. Each claim, each phone call, each consumer‑centric decision is a chance to change the world for one member, and our employees look for ways to do that every day. The challenge is, there is no one right way to be the difference and we’re looking for people like you that will rewrite that definition every day. We do what it takes to form creative solutions that make our community and the world just a little better. Discover what it means to be #UniquelyCareSource.