Digital Product Manager: AI-Driven Fashion Discovery

Evereve Incorporated; Edina (MN); On-site; USD 110,000 - 160,000; Full time

Benefits offered by this job

Self-Managed PTO

Health Insurance

Parental Leave

Flexible Work Model

Fashion Discount

401k Match

Job summary

EVEREVE in Edina, MN is seeking a Digital Product Manager to own the end-to-end digital shopping experience across desktop, mobile web, and app, with emphasis on discovery, acquisition, and the first paths customers take into product.

This role will translate customer needs, business goals, data, AI opportunities, and technical feasibility into a clear roadmap that improves how customers find, evaluate, and engage with EVEREVE product.

Qualifications

• 5+ years of digital product management in retail/e-commerce.
• Proven ability to own complex cross-device journeys and improve outcomes.
• Strong fundamentals: discovery, roadmap, prioritization, analytics, stakeholder alignment.
• Experience with discovery, acquisition, or top-of-funnel surfaces (search, navigation, landing pages).
• Practical AI fluency and ability to evaluate AI-enabled opportunities.
• Comfort operating in ambiguity and influencing without authority.

Responsibilities

• Own product strategy and roadmap for desktop, mobile web, and app.
• Define discovery and acquisition outcomes and improve engagement.
• Lead SEO, AEO, and GEO with cross-functional teams.
• Build entry experiences across paid, organic, email, social, and app traffic.
• Use data and AI insights to identify opportunities and prioritize initiatives.
• Own experimentation end-to-end from hypothesis to iteration.
• Lead multi-phase initiatives with stakeholders.

Skills

Digital PM

Retail e-commerce

Discovery & acquisition

Experimentation & analytics

Executive communication

Ambiguity management

Tools

Shopify

Job description

EVEREVE in Edina, MN is seeking a Digital Product Manager to own the end-to-end digital shopping experience across desktop, mobile web, and app, with emphasis on discovery, acquisition, and the first paths customers take into product.

This role will translate customer needs, business goals, data, AI opportunities, and technical feasibility into a clear roadmap that improves how customers find, evaluate, and engage with EVEREVE product.