Digital Product Manager - A&F Co.

Abercrombie & Fitch Co.; United States; Remote; USD 110,000 - 130,000; Full time

Benefits offered by this job

Incentive bonus program

401(K) matching plan

Medical, dental and vision insurance

Paid time off

Job summary

Abercrombie & Fitch Co. is seeking a Digital Product Manager to lead customer-first digital experiences across our brands. You will define vision, coordinate UX, technology, and design, and drive roadmaps and sprint plans while prioritizing initiatives for maximum impact.

You will own product operations, manage risks, and ensure production health, quality, and timely delivery. Strong leadership and collaboration are essential to succeed in this high-visibility role.

Qualifications

• Bachelor’s degree or equivalent experience.
• Minimum 3 years of digital product management experience.
• Minimum 3 years of retail industry experience.
• Proficiency applying Design Thinking, Agile, and Lean methods.
• Ownership of product operations and risk with delivery managers.
• Ability to communicate between business, technology and design teams.
• Strong communication; ability to influence at leadership level.
• Strategic planning with OKRs to drive business outcomes.
• Thrives under pressure with competing priorities.
• Natural leader who mentors peers and inspires teams.

Responsibilities

• Shape strategic direction through customer insights, business context and product vision.
• Surface customer problems via research and data; form hypotheses with design/analytics.
• Translate vision into roadmaps and sprint plans; align cross-functional partners.
• Own product area’s operational health and backlog; ensure production health.
• Identify risks early; propose mitigations with clear trade-offs.
• Define success criteria, epics, features, and acceptance criteria; validate end-to-end.
• Facilitate alignment via workshops, stand-ups, reviews and demos; coach others.

Skills

Strategic thinking

Problem discovery

Execution & accountability

Product operations

Risk mitigation

Collaboration & influence

Leadership & mentoring

OKRs & strategic planning

Education

Bachelor’s degree or equivalent experience

Job description

Job Description:

At Abercrombie & Fitch, the Digital Product Manager leads at the intersection of business, technology, and design to define and deliver customer-first, digitally enabled experiences throughout the ecosystem for our global brands.

This highly visible and collaborative role sits within A&F’s User Experience and Digital Product Team, with oversight of one or more experience and services squads. You operate strategically in developing the vision and direction for your product area while tactically inspiring cross-functional teams and leading the daily activities that enable it. You are accountable not only for what ships, but for the quality, operational health, and risk posture of the product.

What Will You Be Doing?

• Strategic thinking: Shaping strategic direction through customer insights, business context, and product vision. Connecting customer problems to squad and business goals, using competitive and market context to pitch new opportunities, articulating the trade-offs behind prioritization, and partnering with Finance to build the business case for investment.
• Problem discovery and solution validation: Surfacing customer problems through user research, voice of customer, and data analysis; forming hypotheses with designers and analysts; and validating solutions through experiments and usability testing so decisions are grounded in evidence rather than assumption.
• Execution and accountability: Translating vision into outcome-focused roadmaps and sprint plans, prioritizing work, resolving blockers, and aligning cross-functional partners (UX, IT, Store Operations, Data Science, Analytics, Merchandising, Finance, Marketing) to launch timelines, deployment plans, and internal communications.
• Product operations: Owning your product area’s operational health and backlog by ensuring the user experience is operating optimally in production environments.
• Risk mitigation: Anticipating risk during planning by reviewing dependencies, timelines, and assumptions; and proposing mitigation options with clear trade-offs rather than only escalating; and owning risk visibility so stakeholders never learn of a risk first in a status meeting.
• Craft and quality of work: Holding a high bar for the team’s output by defining success criteria and acceptance standards, documenting requirements as epics, features, user stories, and acceptance criteria, driving the validation plan end to end, and deciding when to ship versus hold, including post-launch monitoring.
• Collaboration and influence: Facilitating alignment through story mapping, workshops, stand-ups, design reviews, sprint planning, demos, and retrospectives; navigating contentious priority trade-offs productively; serving as the end-to-end subject matter expert for your product area; and coaching and giving developmental feedback to other product managers.

What Do You Need To Bring?

• Bachelor’s degree or equivalent experience.
• Minimum 3 years of digital product management experience in consumer-facing mobile and web products, with a track record of bringing new and innovative customer experiences to market.
• Minimum 3 years of retail industry experience or equivalent domain experience.
• Proficiency at appropriately applying Design Thinking, Agile, and Lean methods to identify and deliver high-value business and customer outcomes through digital products.
• Demonstrated ownership of product operations and risk in partnership with delivery managers, including backlog health, delivery cadence, dependency management, and mitigation options with clear trade-offs.
• Well versed in modern digital technologies, with the ability to facilitate communication between business, technology, and design teams.
• Strong communication skills and proven ability to influence at a strategic leadership level and cross functionally.
• Strategic mindset and bias for action, with strength in strategic planning, defining OKRs, and driving business outcomes through digital products.
• Ability to perform well in high-pressure situations, balance competing priorities, and work without direct supervision.
• A natural leader who brings groups to consensus, coaches and mentors peers, and inspires enthusiasm toward team goals.

Benefits & Perks

As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F Co. is committed to providing competitive and comprehensive benefits that align with our company’s culture and values, but most importantly - with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:

• Incentive bonus program
• 401(K) savings plan with company match
• Annual companywide review process
• Flexible spending accounts
• Medical, dental and vision insurance
• Life and disability insurance
• Associate assistance program
• Paid parental and adoption leave
• Access to fertility and adoption benefits through Carrot
• Access to mental health and wellness app, Headspace
• Paid Caregiver Leave
• Mobile Stipend
• Paid time off and one paid volunteer day per year, allowing you to give back to your community
• Work from anywhere (Mondays and Fridays are "work from anywhere" days for most roles and six work from anywhere weeks per year)
• Seven associate wellness half days per year
• Merchandise discount on all of our brands
• Opportunities for career advancement, we believe in promoting from within
• Access to multiple Associate Resource Groups
• Global team of people who will celebrate you for being YOU!

This role allows for remote work across the U.S.. Therefore, in states and cities that require the hourly or salary compensation or pay range to be included in a job posting, the recruiting pay range for this position is $110,000 - $130,000. Factors that may be used to determine your actual salary may include your specific skills, your years of experience, your work location, comparison to other employees in similar or related roles, or market demands. The range may be modified in the future.

Company Description

Abercrombie & Fitch Co. (A&F Co.) is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for their specific lifestyle needs.

The company operates a family of brands, including Abercrombie brands and Hollister brands, each sharing a commitment to offer products of enduring quality and exceptional comfort that support global customers on their journey to being and becoming who they are. Abercrombie & Fitch Co. operates stores under these brands across North America, Europe, Asia and the Middle East, as well as the e-commerce sites abercrombie.com, abercrombiekids.com and hollisterco.com.

Learn more about A&F Co. by visiting our corporate website here.

ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER.