Digital News Producer: Fast-Paced, Multi-Platform Stories
GRAY MEDIA
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Job summary
Gray Media's WBRC in Central Alabama seeks a Digital Content Producer to drive breaking news storytelling across digital, mobile, OTT, and social platforms with fast, accurate, visually compelling content.
You will collaborate with the broadcast team, optimize SEO/metadata, and use analytics to guide story choices. The role involves on‑camera reporting for connected TV audiences and flexible shifts.
Qualifications
- Bachelor's Degree in Journalism or related field.
- Strong writing, grammar, and AP Style skills.
- Solid news judgment and ethics understanding.
- Ability to work under pressure with tight deadlines.
- On-camera experience in broadcast or livestream settings; engage across platforms including connected TV.
- Ability to conduct interviews and research online.
- Familiarity with CMS platforms, social media tools, and digital analytics.
Responsibilities
- Write, produce, present/publish content across digital platforms with speed and accuracy.
- Monitor breaking news, develop stories and live events.
- Collaborate with broadcast team to enhance storytelling across screens.
- Optimize content with headlines, SEO, metadata, and visuals.
- Use analytics and trends to inform editorial decisions.
- Push urgent alerts and breaking news across digital touchpoints.
- Deliver on-camera content tailored to connected TV audiences.
Skills
Education
Tools
Job description
Gray Media's WBRC in Central Alabama seeks a Digital Content Producer to drive breaking news storytelling across digital, mobile, OTT, and social platforms with fast, accurate, visually compelling content.
You will collaborate with the broadcast team, optimize SEO/metadata, and use analytics to guide story choices. The role involves on‑camera reporting for connected TV audiences and flexible shifts.
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