Digital Media Lead: Strategy, Creative & Performance

Stellantis NV; Auburn (AL); On-site; USD 90,000 - 130,000; Full time

Job summary

Stellantis NV is seeking a Digital Media Specialist to plan, execute, and optimize digital media campaigns across paid social, online video, display, and programmatic channels. You will work closely with brand, creative, and agency teams to ensure media and messaging drive performance and brand impact.

The role requires strong analytical skills, experience managing campaigns, and the ability to translate data into actionable insights while contributing to creative development and testing.

Qualifications

• Bachelor's degree required.
• 8+ years in digital media or related roles.
• Experience with paid social, display, and video campaigns.
• Strong analytical skills to translate data into actions.
• Ability to collaborate with cross-functional teams.

Responsibilities

• Plan, launch, and manage digital media campaigns across channels including paid social, online video, display, programmatic, search, and emerging platforms.
• Oversee campaign setup, trafficking, pacing, and optimizations to meet objectives and budgets.
• Monitor performance metrics and provide actionable insights and recommendations.
• Partner with analytics, audience and agency teams to develop reporting and inform future media strategies.
• Collaborate with creative, brand, and agency partners to develop digital creative strategies aligned with media objectives.

Skills

Strong analytical skills

Excellent communication

Project management

Cross-functional collaboration

Data-driven decision making

Education

Bachelor's Degree

Tools

Meta

Google

YouTube

Programmatic DSPs

Job description

Stellantis NV is seeking a Digital Media Specialist to plan, execute, and optimize digital media campaigns across paid social, online video, display, and programmatic channels. You will work closely with brand, creative, and agency teams to ensure media and messaging drive performance and brand impact.

The role requires strong analytical skills, experience managing campaigns, and the ability to translate data into actionable insights while contributing to creative development and testing.