Digital Media Growth Manager: Paid Search & Programmatic

Amsive LLC; New York (NY); Hybrid; USD 72,000 - 88,000; Full time

Benefits offered by this job

Dental Insurance

Vision Insurance

Health Insurance

401(k) with company match

Paid parental leave

Unlimited vacation time

Annual sick days

Annual personal days

11 paid holidays

Job summary

Amsive LLC is seeking a Manager, Digital Media to lead paid media initiatives across search, social, and programmatic channels. You will manage campaigns, optimize performance, and mentor a small team while collaborating with cross-functional stakeholders.

The role requires hands-on expertise in digital advertising and experience directing client strategies in a fast-paced agency environment. Hybrid work in NY or Nashville is available, with opportunities to drive results and learn continuously.

Qualifications

• 4–6 years of experience in digital advertising, preferably within a performance marketing agency.
• 4-6 years hands-on experience managing paid search (Google/Microsoft) campaigns; experience with paid social (Meta, LinkedIn, Reddit) and/or programmatic advertising.
• 1-2 years of experience managing and developing a team of 1-3 people. Prior experience overseeing or mentoring junior team members; formal people management experience is a plus
• Proven ability to manage campaigns independently and optimize performance based on data and insights
• Strong analytical skills with the ability to translate performance data into actionable recommendations
• Effective communicator with clients and internal stakeholders
• Strong organizational and project management skills, with the ability to manage multiple priorities
• Proven ability to prioritize and allocate resources to meet client expectations and deliverables.
• Exceptional project management skills with experience managing complex tasks with conflicting priorities.
• Excellent communication, analytical, and problem-solving skills.
• Experience with enterprise-level clients preferred
• Experience with B2B preferred

Responsibilities

• Develop/contribute to and implement paid media strategies across multiple platforms.
• Build and manage complex campaigns, including dynamic ads and other scalable media structures aligned to longer consideration cycles and multi-touch journeys.
• Set up and manage testing methodologies to optimize new campaign structures, bid strategies, creatives, and other elements before scaling.
• Oversee the media budget allocation and ensure efficient use of spend to maximize campaign effectiveness.
• Report regularly on campaign performance, providing actionable insights, and recommendations for improvement.
• Analyze data and performance metrics to optimize campaigns for ROI, engagement, and other key KPIs.
• Collaborate with cross-functional teams, including creative, analytics, and account management, to align media efforts with overall marketing strategies.
• Advise clients on best practices, strategies, and emerging trends in paid search and digital advertising.
• Manage and mentor a team of 1-3 paid search specialists, ensuring continuous development and improvement.
• Prioritize and manage team efforts and resources to exceed client deliverables.
• Project manage complex campaign tasks and ensure timely delivery.
• Build and standardize processes for campaign execution, optimization, and reporting to ensure operational efficiency.
• Stay current with the latest industry trends, tools, and best practices in paid search and digital advertising.

Skills

Digital advertising

Paid search

Paid social

Leadership

Client management

Data analysis

Communication

Project management

Enterprise clients

B2B

Tools

Google Ads

Microsoft Advertising

Meta Ads

LinkedIn Ads

Reddit Ads

Job description

Amsive LLC is seeking a Manager, Digital Media to lead paid media initiatives across search, social, and programmatic channels. You will manage campaigns, optimize performance, and mentor a small team while collaborating with cross-functional stakeholders.

The role requires hands-on expertise in digital advertising and experience directing client strategies in a fast-paced agency environment. Hybrid work in NY or Nashville is available, with opportunities to drive results and learn continuously.