Digital Marketing Technology Manager

Cotality; San Diego (CA); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Competitive compensation

Career growth opportunities

Hybrid working model

Job summary

A global information services leader is seeking a Digital Marketing Technology Manager to connect marketing teams and execution operations. Your role involves managing digital campaigns, ensuring data integrity, and leveraging tools like HubSpot and Tableau for effectiveness. The position offers a hybrid working model, competitive compensation, and opportunities for professional growth. You will thrive in a culture focused on accountability and teamwork, while gaining access to a self-development portal aligned with your career goals.

Qualifications

• 5+ years of B2B digital marketing experience focused on process and operations.
• Hands-on experience with marketing tools like HubSpot and Tableau.
• Strong communication and analytical skills.

Responsibilities

• Serve as primary liaison between Marketing Communications and Digital Marketing.
• Lead prioritization process for MarCom digital requests.
• Maintain quality and integrity of MarCom data and requirements.

Skills

B2B digital marketing experience

Communication skills

Analytical skills

Project management skills

Collaboration skills

Technical understanding

Tools

HubSpot

Tableau

Salesforce.com

Google Analytics

Webflow

Job description

Join Cotality, a $2 billion, 5,000+ employee global Information Services leader, as we define the future of property-level insights. We empower real estate brokers, MLS, property technology, financial services, and insurance industries with superior data, analytics, and data-enabled solutions. Our culture is built on initiative, full accountability, trust, and transparency. As we rapidly evolve to meet our clients' complex challenges, we need a strategic sales leader to drive our next phase of growth.

What You'll Be Doing:

We are seeking a highly organized, results-oriented Digital Marketing Technology Manager to serve as the essential link between our Mortgage & Payment Solutions Marketing Communications (MarCom) Team and the centralized Cotality Digital Marketing and Marketing Operations (Ops) Team.

The successful candidate will act as the primary point of contact for digital and ops marketing within the mortgage marcom team, advocating for the team's needs, sharing best practices, and ensuring the team leverages the right tools and technology for successful campaign execution. The Digital Marketing Manager will collaborate closely with each member of the mortgage marcom team to build and execute comprehensive multi-touch digital campaigns that align with business objectives. This includes advising on the best digital channels, tactics, and audience targeting to achieve campaign goals across the full funnel (awareness, consideration, and conversion).

This role will be focused on facilitating friction‑free processes, prioritization, and communication between the two teams. The Digital Marketing Manager will be the primary point of contact and a bridge builder, ensuring a seamless flow of requests, updates, and priorities across both groups to maximize campaign effectiveness and efficiency in support of business unit objectives. The successful candidate will also assist with the hands‑on setup of campaigns across various channels to ensure all campaigns are properly configured for tracking and measurement.

You will be responsible for the following:

• Serve as the primary liaison between the Marketing Communications Team and the Enterprise Digital Marketing and Marketing Operations Team.
• Lead the intake and prioritization process for all MarCom digital marketing and operations requests, translating MarCom needs (e.g., campaign launches, website updates, reporting requests) into clear, documented requirements for the Digital/Ops Team.
• Communicate project timelines, technical constraints, and operational updates from the Digital/Ops Team back to the MarCom stakeholders, ensuring expectations are accurately set and managed.
• Oversee and ensure the integrity and quality of MarCom data and reporting requirements, confirming they are implemented consistently by the Operations Team.
• Partner with MarCom to define key metrics and work with the Digital/Ops Team to ensure the necessary campaigns, dashboards, and reports are built and maintained.
• Facilitate cross-team alignment on process improvements, new tool adoption, and standard operating procedures to improve efficiency and reduce friction.
• Maintain expert-level knowledge of all B2B digital marketing and reporting tools to effectively scope requests and troubleshoot issues, including HubSpot, Tableau, Salesforce.com, and Google Analytics.

What’s in it For You:

• Large (~$2B+ revenue) formerly public information services and data business
• Durable cash flow and profitability regardless of changes in macroeconomic conditions
• Company certified as "A Great Place to Work."
• Hybrid working model- 1 day in the office a week for "moments that matter" and the rest of the time n be remote.
• Competitive compensation and benefits!
• Career path for continued professional growth.
• Working with leaders that care about your professional growth!
• Access to our world class self-development portal, centered around you as the employee. We take pride in our work and believe in cultivating a work environment that supports and values our greatest asset: our talented employees.

Qualifications

• 5+ years of B2B digital marketing experience, with a focus on process, operations, and cross-functional project management.
• Demonstrated expertise and hands‑on operational experience with key marketing automation, CRM, and reporting tools, most importantly: HubSpot & Tableau required; GoldCast, Salesforce.com, Webflow, and Google Analytics a plus
• Strong understanding of the end-to-end B2B marketing process, from content creation to lead lifecycle management.
• Strong communication skills including the ability to translate technical complexities into clear business communications.
• Strong analytical and problem-solving skills with a can-do attitude.
• Ability to think strategically and balance day-to-day execution.
• Exceptional project management, organizational, and communication skills.
• Ability to collaborate and work well with different stakeholders and remain composed under pressure.
• Passion for learning and keeping up with industry trends, especially in marketing technology and operations.