Digital Marketing Specialist: Web, Analytics & Ops (Hybrid)

A1 American; California (MO); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Comprehensive benefits

Professional development opportunities

Job summary

A leading manufacturer is seeking a Digital Marketing Specialist to handle web management, analytics, and marketing operations. The ideal candidate will manage website updates, analyze traffic data, and support paid media campaigns on platforms like Google Ads and LinkedIn. A Bachelor's degree in Marketing or a related field along with 3-5 years of digital marketing experience is required. This role offers hybrid work options and emphasizes proactive communication and data-driven decision-making.

Qualifications

• 3-5 years of experience in digital marketing and marketing operations.
• Proficiency in GA4 reporting and traffic source analysis.
• Hands-on experience managing websites and applying SEO best practices.

Responsibilities

• Manage website content updates and enhance product pages.
• Own the marketing dashboard and report on performance metrics.
• Support paid media campaigns and social media channels.

Skills

Digital marketing

SEO

Data analysis

Project management

Content creation

Education

Bachelor’s degree in Marketing

Equivalent practical experience

Tools

GA4

WordPress

Power BI

Google Ads

LinkedIn

CRM Systems

Job description

A leading manufacturer is seeking a Digital Marketing Specialist to handle web management, analytics, and marketing operations. The ideal candidate will manage website updates, analyze traffic data, and support paid media campaigns on platforms like Google Ads and LinkedIn. A Bachelor's degree in Marketing or a related field along with 3-5 years of digital marketing experience is required. This role offers hybrid work options and emphasizes proactive communication and data-driven decision-making.