Digital Marketing Specialist - Luverne, MN

C & B Ag; Luverne (MN); Sur place; USD 55 000 - 75 000; Plein temps

Avantages offerts par ce poste

Competitive pay

Excellent benefits

Growth opportunities

Résumé du poste

C & B Ag in Luverne, MN is seeking a Digital Marketing Specialist to own the day-to-day digital experience, keep the website fresh, publish content, and run digital campaigns.

You’ll analyze user behavior with Google Analytics, optimize SEO with Search Console and GTM, and use AI tools to speed up content creation and improve results.

This role blends creativity, technology, marketing, and data to connect with our audience and support business goals, with growth opportunities and robust training.

Qualifications

• 2–5 years of digital marketing experience including website management, SEO, social media, and paid digital campaigns.
• Hands-on experience managing websites and creating digital content.
• Familiarity with analytics and AI-powered content tools is a plus.

Responsabilités

• Own the website: manage updates, content, campaigns, and ongoing improvements to keep the site accurate and engaging.
• Develop and manage digital content that connects with our audience and supports business goals.
• Analyze how people move through the website and identify opportunities to improve experience and effectiveness.
• Use Google Analytics to understand traffic and user behavior; measure what drives results.
• Use Google Search Console to identify and troubleshoot technical SEO issues.
• Leverage Google Tag Manager and Google Ads to improve tracking, targeting, and campaign performance.
• Develop and execute SEO strategies to improve organic rankings and qualified traffic.
• Use AI-powered tools to speed up content creation and improve campaign efficiency.
• Take on special projects to enhance our digital presence and marketing results.

Connaissances

Digital marketing

Website management

SEO

Social media

Paid campaigns

Analytics

Content creation

AI tools

Outils

Google Analytics

Google Search Console

Google Tag Manager

Google Ads

Description du poste

Make the digital experience better. Make the brand stronger. Make the numbers move.

The Digital Marketing Specialist owns the day-to-day digital experience—keeping our website fresh, our content relevant, and our online presence working as hard as we do. This role blends creativity, technology, marketing, and data. You’ll manage website content and updates, create and launch digital campaigns, dig into user behavior, build SEO strategies, and use data to figure out what’s working—and what needs to change.

• This position is in-person located in our Luverne, MN store.

Benefits

• Competitive pay based on your experience
• Excellent benefits including – Medical, Dental, Vision, and Accident Insurance, Short-Term Disability, Life Insurance, 401K with generous match, and much more.
• Opportunities to grow – We love to promote within and have excellent training programs available to prepare you on-the-job and for your future with us.

Qualified applicants must be able to successfully complete a pre-employment drug test and background check. C & B Operations, LLC is a drug-free workplace.

Essential Duties

• Own the website. Manage updates, content, campaigns, and ongoing improvements to keep the site accurate, relevant, and engaging.
• Develop and manage digital content that connects with our audience and supports business goals.
• Analyze how people move through the website and identify opportunities to make their experience better—and more effective.
• Use Google Analytics to understand traffic, user behavior, and what’s driving results.
• Use Google Search Console to identify and troubleshoot technical issues impacting search performance.
• Leverage tools like Google Tag Manager and Google Ads to improve tracking, targeting, and campaign performance.
• Develop and execute SEO strategies that improve organic rankings and bring more qualified traffic to the site.
• Use AI-powered tools to speed up content creation, improve campaign efficiency, and uncover better insights.
• Take on special projects and find new ways to improve our digital presence and marketing results.

Experience

• 2–5 years of digital marketing experience, including website management, SEO, social media, and paid digital campaigns Hands-on experience managing websites and creating digital content
• Experience with Google Analytics, Search Console, and Tag Manager Strong understanding of SEO strategy and tools
• Excellent writing and editing skills, with the ability to create content for a public audience
• A data-driven mindset and the ability to turn numbers into action
• Strong problem-solving skills, especially when technology decides not to cooperate
• Creativity and curiosity—you’re always looking for a better way to engage an audience and improve results
• Experience using AI tools to work faster and smarter

If you know your way around websites, SEO, Google Analytics, content, and digital campaigns—and you enjoy figuring out why people click, search, scroll, and buy,we want to talk to you.