Digital Marketing Specialist: Engagement & Growth

Engine & Transmission Exchange REMAN; Brown Deer (WI); On-site; USD 48,000 - 64,000; Full time

Job summary

Engine & Transmission Exchange REMAN is seeking a Digital Marketing Specialist to enhance our online presence and engage our audience through creative strategies. You will develop campaigns, manage social channels, and craft content across blogs and newsletters.

You will analyze site performance, optimize SEO/PPC efforts, and collaborate with design to produce compelling marketing materials, while staying current on industry trends.

Qualifications

• Bachelor's Degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing or a similar role.
• Strong understanding of SEO, PPC, social media, and content marketing.
• Excellent written and verbal communication skills.
• Ability to analyze data and derive actionable insights.
• Creative mindset with a passion for storytelling and brand development.
• Proficiency in digital marketing tools and analytics platforms.

Responsibilities

• Develop and implement effective digital marketing strategies across various platforms.
• Manage and optimize social media accounts to increase brand awareness and engagement.
• Analyze website traffic and user behavior to improve online performance.
• Create compelling content for blogs, newsletters, and social media posts.
• Collaborate with the design team to produce visually appealing marketing materials.
• Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as needed.
• Stay up-to-date with the latest trends and best practices in digital marketing.

Skills

Digital marketing strategy

Social media management

SEO

PPC

Content marketing

Written communication

Verbal communication

Data analysis

Creative storytelling

Marketing tools/analytics platforms

Education

Bachelor's Degree in Marketing, Communications, or a related field

Tools

Microsoft Excel

Job description

Engine & Transmission Exchange REMAN is seeking a Digital Marketing Specialist to enhance our online presence and engage our audience through creative strategies. You will develop campaigns, manage social channels, and craft content across blogs and newsletters.

You will analyze site performance, optimize SEO/PPC efforts, and collaborate with design to produce compelling marketing materials, while staying current on industry trends.