Digital Marketing Specialist

Best Buy Canada; United States; Remote; USD 62,000 - 71,000; Full time

Benefits offered by this job

Remote-first work environment

Employee discounts on tech from day 1

Health benefits and wellness program

Training programs to build new and IT‑

Job summary

Best Buy Canada is seeking a Digital Marketing Specialist to plan, execute, and optimize campaigns across paid social, display, video, and programmatic channels, delivering measurable business outcomes.

You will collaborate with Brand, Content, Best Buy Ads, and business teams, monitor performance, and report insights. A remote-first environment, with opportunities to grow skills through training programs.

Qualifications

• 2+ years of digital marketing or agency experience with hands-on paid media, media buying, and campaign management.
• Experience across DV360, Meta, TikTok, Google Ads, Connected TV, and other programmatic channels.
• Strong analytical skills to interpret performance data and drive data-driven decisions.
• Excellent organizational, communication, and stakeholder management to handle multiple priorities.
• Proactive, results-oriented marketer with interest in emerging digital trends and customer experiences.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across paid social, display, video, connected TV, and programmatic channels.
• Monitor campaign performance and make data-driven recommendations to improve results.
• Partner with Brand, Content, Best Buy Ads, and business teams to deliver marketing initiatives.
• Analyze campaign insights and prepare reporting to measure success and identify opportunities.
• Manage multiple projects simultaneously in a fast-paced, collaborative environment.
• Stay current on digital marketing trends, tools, and best practices to drive continuous improvement.

Skills

Paid media

Media buying

Campaign management

Analytics

Stakeholder management

Tools

DV360

Meta

TikTok

Google Ads

Connected TV

Job description

We are looking for a Digital Marketing Specialist to help create impactful digital experiences that connect customers with the products, services, and brands they love. In this role, you'll leverage digital marketing expertise, creativity, and data-driven insights to execute high-performing campaigns and deliver measurable business outcomes.

As a Digital Marketing Specialist, you will plan, execute, and optimize digital marketing campaigns across a variety of channels while partnering with cross-functional teams to enhance customer engagement and campaign performance. This is an exciting opportunity for someone who thrives in a fast-paced environment, enjoys turning insights into action, and is passionate about delivering impactful digital experiences.

WhatYou’llDo:

• Plan, execute, and optimize digital marketing campaigns across paid social, display, video, connected TV, and programmatic channels.
• Monitor campaign performance and make data-driven recommendations to improve results.
• Partner with Brand, Content, Best Buy Ads, and business teams to deliver impactful marketing initiatives.
• Analyze campaign insights and prepare reporting to measure success and identify opportunities.
• Manage multiple projects simultaneously in a fast-paced, collaborative environment.
• Stay current on digital marketing trends, tools, and best practices to drive continuous improvement.

WhatWe’reLooking For:

• 2+ years of digital marketing or agency experience with hands-on expertise in paid media, media buying, and campaign management.
• Experience managing campaigns across platforms such as DV360, Meta, TikTok, Google Ads, Connected TV, and other programmatic channels.
• Strong analytical skills with the ability to interpret performance data, identify opportunities, and drive results through data-driven decisions.
• Excellent organizational, communication, and stakeholder management skills, with the ability to manage multiple priorities in a fast-paced environment.
• A proactive, results-oriented marketer with a passion for innovation, emerging digital trends, and creating impactful customer experiences.

Whyyou’lllove it here:

• Remote-first work environment.
• Employee discounts on awesome tech from day one.
• Health benefits and wellnessprogram.
• Training programs to build new and transferable skills.

About Best Buy

As Canada's destination for the coolest tech, Best Buy offers one of the best work environments in the country! Our culture is one of inclusivity and belonging and provides employees an environment where they can bring their whole selves to work.

We believe in a fair and inclusive hiring process. We encourage you to apply if you may not meet all the requirements.

Join our amazing team!

We are looking for people just like you.

Annualized Compensation Range

$62,000.00 - $71,000.00

Starting pay offered will consider skills and experience.Your pay can grow as you build your career with us.

Suite 102 - 425 West 6th Avenue, Vancouver, BC V5Y 1L3

This posting is for a vacancy.