Digital Marketing Specialist

Amphenol RF; Simi Valley (CA); Hybrid; USD 65,000 - 75,000; Full time

Benefits offered by this job

Medical, dental, vision coverage

401K with match

FSA

Employer-paid life insurance

PTO

Paid holidays

Hybrid schedule

Job summary

Amphenol RF is seeking a Digital Marketing Specialist to drive and optimize our digital initiatives in a hybrid role. You will manage Amphenol RF’s global website, run email campaigns, support SEO and analyze performance to improve engagement and lead generation.

The ideal candidate has a marketing or related degree with 3–5 years of hands-on digital marketing experience in a technical, B2B setting. The role offers a four-day in-office schedule with one remote day, plus strong benefits.

Qualifications

• Bachelor's degree in marketing, business, communications or a related field.
• 3–5 years of hands-on digital marketing experience in B2B manufacturing or technical industry.
• Experience managing corporate websites using a CMS, including updates, optimization and troubleshooting.
• Experience developing and executing email marketing campaigns using platforms such as HubSpot or Mailchimp.
• Proficiency with GA4, website performance reporting and lead-generation metrics.
• Experience creating and optimizing digital content using Adobe Creative Cloud, Canva and AI-powered platforms.
• Basic knowledge of HTML and CSS, coordinating website development with external vendors.

Responsibilities

• Manage day-to-day website operations, content updates and landing pages.
• Execute on-page SEO initiatives and monitor organic search performance.
• Develop, build, test and deploy email marketing campaigns.
• Analyze digital performance and optimize for engagement and lead generation.
• Collaborate with product marketing and sales to ensure accurate technical messaging.

Skills

Project management

Analytical thinking

Attention to detail

Cross-functional collaboration

Written communication

Education

Bachelor's degree in marketing, business, communications or related field

Tools

CMS

GA4

Adobe Creative Cloud

Canva

AI-powered platforms

HubSpot

Mailchimp

HTML/CSS

Job description

JOIN OUR TEAM @ AMPHENOL RF, the world's largest manufacturer of coaxial interconnect products for radio frequency, microwave, and data transmission applications, and a proven leader in enabling next-gen technology! Our global team of experienced engineers develops innovative solutions utilizing the most advanced manufacturing technology available, and we specialize in creating custom solutions that meet customer-specific design requirements. With consistent year over year growth, innovative technology, and a team that breeds success, we are always seeking top-tier, high-performing talent to join us! We are headquartered in Danbury, Connecticut, and a division of Amphenol Corporation (NYSE ticker: APH), an industry leader for more than fifty years. At Amphenol RF, you can expect a competitive salary and comprehensive benefits (medical, dental, vision, matching 401K, FSA, employer-paid life insurance), favorable work/life balance, a generous PTO allowance and paid holidays, an engaging and collaborative work environment, numerous opportunities for career growth, and an entrepreneurial focus that encourages employees to chart their own paths. Amphenol RF is seeking a results-driven Digital Marketing Specialist to support the execution and optimization of the company’s digital marketing initiatives. This hands‑on role is responsible for managing day‑to‑day website operations, executing email marketing campaigns, supporting search engine optimization (SEO) efforts and analyzing digital performance to improve engagement and lead generation.

The Digital Marketing Specialist will serve as the primary point of contact for website‑related activities, including content updates, landing page development, troubleshooting and coordination with external development partners. This position will support digital content creation, marketing automation and the implementation of new technologies, including AI tools, to improve marketing effectiveness and operational efficiency.

The ideal candidate combines technical digital marketing skills with strong project management, analytical thinking and attention to detail. They should be comfortable managing multiple projects independently, interpreting performance data and collaborating with a cross‑functional team that includes marketing, product management and sales.

This position reports to the Manager of Marketing Communications and follows a hybrid schedule of four (4) in‑office days and one (1) remote day per week after the initial 90 days.

Key Responsibilities

Website Management and Optimization

• Manage day‑to‑day operations of Amphenol RF’s global website including content updates, landing page development, website maintenance and troubleshooting.
• Coordinate website development projects with external vendors, ensuring timely executing and quality control
• Develop engaging website content that supports product introductions, target markets and strategic marketing initiatives
• Identify opportunities to improve website usability, navigation, search visibility and conversion performance.

Search Engine Optimization and Digital Visibility

• Execute on‑page SEO initiatives, including keywork optimization, metadata, internal linking and content improvements.
• Monitor organic search performance and recommend improvements to increase qualified website traffic.
• Support initiative to improve Amphenol RF’s visibility across traditional search engines and AI‑powered search platforms
• Collaborate with internal teams and external partners to address technical SEO issues.

Email Marketing and Lead Generation

• Develop, build, test and deploy email marketing campaigns aligned with the marketing content calendar
• Manage campaign segmentation, contact lists and marketing automation workflows.
• Monitor email performance, including open rates, click‑through rates, conversions and lead generation.
• Recommend improvements based on campaign performance and audience engagement

Digital Analytics and Performance Reporting

• Develop and optimize digital content, including website copy, graphics, videos and other marketing assets.
• Collaborate with product management and marketing team members to ensure content accurately communicated technical product information and customer benefits.
• Coordinate with internal resources and external vendors to support creative development and digital content production.

Education / Experience Requirement

• Bachelor's degree in marketing, business, communications or a related field.
• Three to five years of hands‑on digital marketing experience, preferably in B2B manufacturing or a technical industry.
• Experience managing corporate websites using a content management system (CMS), including content updates, optimization and troubleshooting.
• Working knowledge of SEO best practices, technical SEO and AI search visibility.
• Experience developing and executing email marketing campaigns using platforms such as HubSpot or Mailchimp.
• Proficiency with Google Analytics 4 (GA4), website performance reporting and lead‑generation metrics.
• Experience creating and optimizing digital content using tools such as Adobe Creative Cloud, Canva and AI‑powered platforms.
• Basic knowledge of HTML and CSS, with the ability to coordinate website development projects with external vendors.
• Strong written communication, proofreading and editing skills with excellent attention to detail.
• Excellent organizational, analytical and problem‑solving skills with the ability to independently manage multiple projects and deadlines.
• Ability to collaborate effectively with cross‑functional teams and develop an understanding of Amphenol RF's products, markets and customer needs.
• Ability to travel when necessary (10-20%)

The base pay for this position ranges from $65,000-75,000 annually. Compensation is based on several factors including geographic location and may vary depending on job‑related knowledge, skills, education and experience.

This position is not eligible for visa sponsorship or support such as H1B, TN, E-3, CPT, OPT, STEM OPT, or employment based permanent residence processes, now or in the future.

Amphenol RF is an equal opportunity organization. We recruit, employ, train, compensate, and promote without regard to race, religion, color, national origin, age, gender, sexual orientation, gender identity, marital status, disability, protected veteran status, or any other basis protected by applicable federal, state or local law.