Digital Marketing Specialist

Multiscreensite; Lexington, Northern (MA, KY); Hybrid; USD 65,000 - 85,000; Full time

Job summary

Rapid Micro Biosystems, headquartered in Lexington, MA, is seeking a Digital Marketing Specialist to develop, implement, and optimize online campaigns across digital channels. You will promote products online via blogs, social media, and website content, and manage the company website to ensure a unified, omnichannel customer experience.

Monitor consumer behavior and collaborate with marketing to create targeted campaigns to boost traffic and sales.

Qualifications

• Marketing team collaboration and cross-channel campaign execution.
• SEO, paid media, and inbound marketing principles.

Responsibilities

• Develop, implement, and optimize online marketing campaigns across multiple digital channels.
• Promote RMB products and services online via blogs, social media, and website content.
• Manage Rapid Micro Biosystems' website daily and align digital activities across channels.
• Research market trends to create/optimize digital campaigns and drive site traffic and lead generation.

Job description

Winning the race to bring new healthcare products safely to a waiting world drives Rapid Micro Biosystems (RMB) to combine today’s innovative technologies as never before. Your career at RMB puts you at the center of diverse global teams that span robotics, AI, Machine Learning, imaging, microbiology, and more, re-shaping how urgently needed pharmaceuticals are made, tested, and released for decades to come. The sky’s the limit.

Careers at RMB are fast-moving, with the high growth you’d expect from a world leader in microbiology automation. Advancement at RMB affords an opportunity to achieve your personal goals and develop your passions, in an inclusive environment where every employee has the resources and opportunities to hone their skills. You’ll do more, learn more, and have the ability to make a profound impact on our business.

The Digital Marketing Specialistis primarily responsible for developing, implementing, and optimizing online marketing campaigns across multiple digital channels to drive brand awareness, engagement, and conversions. Promoting Rapid Micro Biosystem’s products and services online via blogs, social media and website content. Responsible for daily management of the Rapid Micro Biosystem’s website, integrating our digital activities seamlessly in an omnichannel, customer‑centric approach for a unified and consistent customer experience. Monitoring online consumer behavior and working within the marketing team to create targeted campaigns to increase site traffic and sales. Research market trends and create/optimize digital campaigns. Clear understanding of inbound marketing, SEO principles, paid media, and lead generation and lead nurturing strategies. A creative team player with a passion for digital marketing who is a pivotal part of our marketing team.

Rapid Micro Biosystems is proud to offer a competitive total compensation package designed to attract, inspire and retain the best talent in our industry. In addition to base pay, our full‑time regular employees are eligible for an attractive benefits package, cash incentive opportunities, and an equity grant.

The base annual salary hiring range for this position is $65,000-$85,000

Starting salaries are determined based on skills, experience, budget and other job‑related factors. More information about our total compensation package will be shared with candidates during the recruitment process.

ABOUT RAPID MICRO BIOSYSTEMS:

Rapid Micro Biosystems creates, sells, validates, and services innovative products for fast, accurate, and efficient detection of microbial contamination in the manufacture of pharmaceuticals, biologics, biotechnology products, medical devices, and personal care products.

The company’s Growth Direct™—the first and only growth‑based system to automate rapid compendial QC Micro testing—ensures data integrity, compliance, and operational efficiencies driven by rapid methods and automation.

Rapid Micro Biosystems is dedicated to providing groundbreaking technology and products to support companies in their journey to achieve greater reliability, efficiency, and better predictability, ultimately providing higher quality products for improved patient outcomes.

Rapid Micro Biosystems is headquartered in Lexington, Massachusetts. Our research & development, and manufacturing operations are located in Lowell, Massachusetts. Additionally, we maintain field offices in Freising, Germany; Switzerland, and Singapore.

Rapid Micro Biosystems is committed to the principle of equal employment opportunity. Applicants for employment and employees are reviewed on their individual qualifications for a position. Under no circumstances will Rapid Micro Biosystems discriminate against qualified persons on the basis of race, color, religious creed, retaliation, national origin, ancestry, sexual orientation, gender identity, disability, mental illness, genetics, choice of health insurance, marital status, age, veteran status, or any other basis prohibited under applicable law.