LHH is currently recruiting for a Digital Marketing Specialist for a permanent role with our client in the Fort Worth area. This role is for someone who combines strong writing and design skills with hands-on experience creating and executing digital campaigns. This role will develop engaging content, coordinate marketing initiatives across digital channels, and support event planning and promotion. The ideal candidate is a creative, detail-oriented marketer who can take projects from concept through execution while keeping messaging consistent and deadlines on track. This is a hybrid role at our client’s office in the Fort Worth area.
Responsibilities:
- Create, launch, and manage digital marketing campaigns across email, social media, website, and paid digital channels to support brand awareness and audience engagement.
- Develop campaign concepts, messaging, timelines, and creative assets, coordinating deliverables from initial brief through launch.
- Write, edit, and proofread content for email campaigns, social posts, website pages, landing pages, event promotions, and marketing collateral.
- Design on-brand digital graphics, presentations, event materials, and other marketing assets using established brand guidelines.
- Maintain content and campaign calendars to keep messaging timely, consistent, and aligned with marketing priorities.
- Update website content and landing pages, ensuring accuracy, a clear user experience, and alignment with campaign objectives.
- Track campaign performance, prepare reports, and recommend improvements to content, creative, and channel execution.
- Plan and coordinate events, including timelines, vendor communication, logistics, promotional materials, registration, and post-event follow-up.
- Partner with internal stakeholders and external vendors to gather input, manage approvals, and deliver projects on time.
- Maintain organized creative assets and perform quality checks on copy, design, links, and campaign setup before launch.
Qualifications:
- 3–5 years of experience in digital marketing or a related marketing role.
- Bachelor’s degree in marketing, communications, advertising, business, or a related field required.
- Hands-on experience creating and executing digital campaigns across multiple channels.
- Strong writing, editing, and proofreading skills, with the ability to adapt messaging for different audiences and formats.
- Practical graphic design skills and proficiency with tools such as Adobe Creative Suite, Canva, or comparable platforms.
- Experience developing content for email, social media, websites, and marketing collateral.
- Experience planning and coordinating events, including logistics, promotion, and follow-up.
- Familiarity with email marketing platforms, content management systems, social media management tools, and digital analytics.
- Ability to interpret campaign results and translate findings into actionable improvements.
- Strong project management skills, attention to detail, and the ability to manage multiple deadlines.
- Ability to work hybrid at our client’s office in the Fort Worth area.