Digital Marketing Specialist

Breeze End Technology, LLC; Alexandria (VA); On-site; USD 45,000 - 65,000; Part time

Job summary

Breeze End Technology, LLC, located in Alexandria, Virginia, is seeking a part-time Digital Marketing Specialist to implement marketing campaigns and strategies for client success. The ideal candidate will have over 3 years of digital marketing experience, proficiency in social media platforms, and a Bachelor's degree in Marketing or related fields. Responsibilities include analyzing performance metrics, content management, and developing strategic marketing schedules. Familiarity with tools such as Google Analytics and Adobe Suite is essential, along with strong communication skills.

Qualifications

• 3+ years of digital marketing experience.
• Hands-on experience running campaigns on social media platforms.
• Experience with content marketing and social media for at least three years.
• Professionally manage multiple tasks under pressure.

Responsibilities

• Devise, create, and execute marketing campaigns.
• Analyze website/app performance and reporting.
• Develop schedules balancing strategic priorities.
• Maintain positive relationships with the content team.

Skills

Adobe Photoshop

Social media marketing

Q/A Skill

Testing

Education

Bachelor’s degree in Marketing, IT, or Public Administration

Tools

Google Analytics

Adobe Suite

Microsoft Office

Job description

Job Description

For our rapidly expanding company and our client's business, Breeze End Technology is looking for a Digital Marketing Specialist who can devise, create, and execute all the campaigns and strategies that will bring in profit.

Employment Details

Department: Marketing | Type: Part Time | Career Level: Entry Level | Positions: 1 | Gender: No preference

Job Duties

• Proficient in all digital marketing platforms and able to perform the roles to a high standard.
• Support the analysis of and reporting on website/app performance and/or campaign performance and behaviors and incorporate learnings into current and future planning.
• Take note of the level of competition and coordinate team meetings to provide clients with outstanding results.
• Develop schedules that balance strategic priorities with intake requests from various stakeholders.
• Use search engine optimization and Google Analytics to improve and settle online web content.
• Maintain team’s website/app calendar.
• Support the team by managing and creating content for various digital platforms.
• Familiarity with current marketing tactics and technological advancements is essential.
• Provide concise reports outlining the allotted funds for digital marketing for each project.
• Help us understand and adhere to our brands and department goals while working closely with merchants and marketing‑channel teams across paid media, addressable, and content to ensure the timely execution of omni‑channel product strategies and campaigns.
• Test, schedule, and deploy website and app content, ensuring accuracy at each step.
• Provide live event newsletter and social media support as needed.
• Collaborate across the marketing department to integrate website and app into omni‑channel campaigns and support monetization program on both the website and app.
• Maintain positive relationships with the content team and designers.
• Discuss project developmental support, schedules, and structures in detail with the teammates.
• Track best practices, monitor industry trends, and make recommendations for channel growth.

Requirements

• 3+ years of digital marketing experience.
• Hands‑on experience running campaigns on social media platforms.
• Experience with content marketing and social media for at least three years, either in‑house or at a company, startup, or agency.
• Hands‑on experience in post‑strategy development, content development, post design creation, and social media advertisement.
• Exceptional public relations and client problem‑solving tendency.
• Exemplary communication skills to convince prospective clients about the company’s products or services.
• In‑depth know‑how in terms of the usage tactics of online marketing tools.
• Experience analyzing website data using an analytics tool (e.g., Google Analytics).
• Professional Microsoft Office skills are mandatory.
• Handle work pressure with a calm mindset.
• Expertise in multi‑tasking, setting priorities, and time management.
• Bachelor’s degree in Marketing, IT, or Public Administration.

Technical Skills

• Intermediate to advanced working knowledge of Microsoft Office desktop applications, including Excel, Word, PowerPoint, and Outlook.
• Intermediate to advanced working knowledge of Adobe Suite, including but not limited to Adobe Photoshop and Adobe InDesign.

Skills Required

• Adobe Photoshop
• Documenting system specifications
• Q/A Skill
• Quick Learning Skills
• Social media marketing
• Social media strategy development
• Team management
• Testing