Digital Marketing & Product Integration Lead (Hybrid)

Planar Systems

Hillsboro (OR)

Hybrid

USD 80,000 - 105,000

Full time

14 days+

Application generator

Turn this role into an interview — a resume and cover letter built around what this employer wants.

Get past ATS filters

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Disability and life insurance

401k match

Paid holidays

Paid time off

Employee Assistance Program (EAP)

Flexible Spending Account (FSA)

Job summary

Planar Systems in Hillsboro, Oregon is seeking a Digital Marketing & Product Integration Specialist to bridge Marketing and Product teams. The role blends content creation, digital campaigns, and product launch support across global channels, including translation and localization.

You will manage digital product platforms, collaborate with international sales, leverage China resources, and expand knowledge of LED/LCD display technology to strengthen marketing, provide actionable insights, and

Qualifications

Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
3 years of experience in a B2B marketing or related occupation
2 years of experience in marketing or product management of LED and LCD display technology
Strong written and verbal communication skills including fluent speaking, reading, and writing of Modern Standard Mandarin Chinese and English
Experience working with SEO, SEM, and digital marketing best practices
Experience with CMS, preferably Salesforce
Experience with graphic design tools, preferably Adobe Creative Suite
Experience working with Email Marketing or Marketing Automation platform
Experience creating and adapting content for digital platforms
Experience working with leading office productivity tools for analysis, reporting and communication
Experience in a professional role managing multiple projects simultaneously
Ability to work independently and as part of a team
Strong analytical, organizational, communication, and project management skills
Ability to work effectively with a variety of types of team members, including technical

Responsibilities

Digital Marketing duties: Content Creation and Management across website, email marketing, social media, digital advertising and other digital platforms.
Digital Marketing duties: Planning, content creation and execution of campaigns, analyzing results and providing insights for optimization.
Email Marketing: Design and execute email newsletters and campaigns to nurture leads and engage partners.
Product Integration duties: Support Product Launch plans and coordinate schedules for on-time deliverables.
Manage product content on internal platforms, website, Partner Portal and third-party platforms.
Coordinate with international sales and product teams to align marketing initiatives and translate content for regional audiences.
Collaborate with Leyard Product and Marketing and teams in China to leverage content and materials.
Translate materials into English from Leyard product and marketing materials.
Expand knowledge of LED and LCD display technology to increase impact on Product and Marketing teams.