Digital Marketing Lead: Paid Ads, SEO & Conversion

ColKy Designs & 3D Prints LLC; Tittabawassee Township (MI); Sur place; USD 42 000 - 68 000; Temps partiel

Avantages offerts par ce poste

Pay commensurate with experience

Sick time under Michigan law

Vacation after full-time conversion

Ownership of advertising function

Flexible time off

Résumé du poste

ColKy Designs & 3D Prints LLC is seeking a hands-on advertising lead to own paid campaigns end-to-end. You will manage Google, Meta, and TikTok ads, optimize product listings, and drive site performance with a mobile-first approach.

You'll work directly with a four-person team to diagnose and fix underperforming campaigns, rewrite descriptions, improve photography, and coordinate affiliate partnerships. Part-time with full-time potential in Freeland, Michigan.

Qualifications

• Experience building and optimizing paid campaigns across Google, Meta, and TikTok.
• Ability to own ROAS, track spend vs. sales, and adjust or kill underperforming ads.
• Strong listing optimization: SEO, product descriptions, photography, and mobile site performance.

Responsabilités

• Build, run, and optimize paid campaigns on Google, Meta, and TikTok.
• Own return on ad spend and report weekly on performance.
• Diagnose underperforming campaigns and adjust keywords, audiences, and tracking.
• Improve listing SEO across Etsy, Amazon, TikTok Shop, and website.
• Rewrite product descriptions and improve product photography.
• Improve website conversion with a mobile-first approach.
• Run creator and affiliate programs: recruit partners, send samples, and track outputs.
• Plan for seasonal peaks (Oct–Dec and pre-Father's Day).

Connaissances

Paid ads management

ROAS optimization

Campaign analysis

SEO for listings

Product photography

Conversion rate optimization

Affiliate program management

Website optimization

Outils

Google Ads

Meta Ads Manager

TikTok Ads

Analytics tools

Description du poste

ColKy Designs & 3D Prints LLC is seeking a hands-on advertising lead to own paid campaigns end-to-end. You will manage Google, Meta, and TikTok ads, optimize product listings, and drive site performance with a mobile-first approach.

You'll work directly with a four-person team to diagnose and fix underperforming campaigns, rewrite descriptions, improve photography, and coordinate affiliate partnerships. Part-time with full-time potential in Freeland, Michigan.