Digital Marketing Intern - Spring 2027 - MLS

D.C. United; Washington (District of Columbia); On-site; USD 17,000 - 26,000; Full time

Job summary

D.C. United is seeking an enthusiastic Digital Marketing Intern for Spring 2027 in the Business Strategy and Analytics Department.

You will gain hands-on experience supporting the club’s digital marketing initiatives across email, SMS, website, mobile app, and paid media channels, collaborating with multiple departments to drive fan engagement and ticket sales. The role offers exposure to audience engagement strategies and best practices in digital marketing while contributing to campaigns that

Qualifications

• Pursuing an undergraduate or graduate degree in marketing, business, or related field.
• Interest in sports marketing and fan engagement is desirable.
• Familiarity with digital channels and campaign coordination is a plus.

Responsibilities

• Assist in executing digital marketing campaigns across email, SMS, website, mobile app, and paid media.
• Support creation, testing, and deployment of marketing communications using Marketo and other tools.
• Help with website content updates, landing pages, and asset management.
• Research industry trends and fan engagement strategies to inform campaigns.

Skills

Digital marketing

Email marketing

SMS marketing

Content updates

Collaboration

Education

Undergraduate or graduate student

Tools

Marketo

Job description

The D.C. United Business Strategy and Analytics Department is seeking a talented and enthusiastic undergraduate or graduate student aspiring to enter the sports marketing industry to join us as a Digital Marketing Intern for Spring 2027. This internship will provide hands-on experience supporting the club's digital marketing initiatives across email, SMS, website, mobile app, and paid media channels. The selected candidate will collaborate with multiple departments, gain exposure to audience engagement strategies, and learn best practices in digital marketing while contributing to campaigns that drive fan engagement, ticket sales, and club awareness.

ESSENTIAL FUNCTIONS, DUTIES, AND RESPONSIBILITIES

Assist with the execution of digital marketing campaigns across email, SMS, website, mobile app, and paid media channels.

• Support the creation, testing, and deployment of marketing communications using platforms such as Marketo and other club marketing tools.
• Assist with website content updates, landing page creation, and digital asset management.
• Conduct research on industry trends, fan engagement strategies, and digital marketing best practices.
• Collab…