Digital Marketing Copywriter

ZINHLE MEDIA; New York (NY); Remote; USD 50,000 - 75,000; Full time

Job summary

ZINHLE MEDIA is seeking a creative and empathetic Digital Marketing Copywriter for a remote contract role. The successful candidate will craft persuasive digital content for social media, emails, and websites, focusing on the wellness and lifestyle markets. Responsibilities include conducting interviews and ensuring the copy aligns with brand values. This role is ideal for someone with a strong storytelling background and experience in digital marketing strategies.

Qualifications

• Proven experience in digital marketing copywriting or storytelling.
• Background in lifestyle, wellness, or cultural sectors.
• Ability to handle sensitive information with discretion.

Responsibilities

• Conduct virtual interviews with clients to gather insights.
• Write persuasive digital marketing copy across various platforms.
• Collaborate with creative and marketing teams remotely.

Skills

Storytelling expertise

Written communication

Interviewing skills

Digital marketing strategies

Education

Bachelor’s degree in Marketing, Communications, Journalism, or Creative Writing

Tools

Google Ads

Mailchimp

Job description

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Company Description

ZINHLE MEDIA is a dynamic media agency specializing in creating impactful content for brands in the lifestyle, wellness, and cultural sectors. We empower our clients to share authentic stories that resonate with audiences, fostering connection and trust through compelling narratives.

Role Description

ZINHLE MEDIA is seeking a creative and empathetic Digital Marketing Copywriter for a remote, contract-based role. The ideal candidate will craft persuasive and authentic digital marketing copy, including social media posts, email campaigns, and website content, that reflects the essence of our clients’ brands in the wellness and lifestyle space. This role requires storytelling expertise, a deep understanding of digital marketing strategies, and the ability to create compelling copy that drives engagement and connects with diverse online audiences.

Key Responsibilities

- Conduct virtual interviews with clients to gather insights and brand stories with sensitivity and care.

- Write persuasive digital marketing copy for social media, email campaigns, websites, and online ads.

- Ensure copy is accurate, culturally relevant, SEO-optimized, and aligned with brand voice and marketing goals.

- Collaborate remotely with creative, marketing, and digital teams to develop cohesive campaign strategies.

- Adapt copy for various digital platforms and audience segments to maximize engagement and conversions.

- Maintain ethical standards and a tone that resonates with wellness and lifestyle audiences.

Qualifications

Required Skills and Experience

- Proven experience in digital marketing copywriting or storytelling in lifestyle, wellness, or cultural sectors.

- Strong interviewing and narrative development skills.

- Excellent written communication with a creative, persuasive, and audience-focused approach.

- Ability to handle sensitive information with discretion and professionalism.

- Experience collaborating remotely with cross-functional teams using digital tools.

Preferred Skills and Background

- Background in wellness, lifestyle, or cultural digital marketing content creation.

- Familiarity with digital marketing tools (e.g., Google Ads, Mailchimp) and analytics platforms.

Education

- Bachelor’s degree in Marketing, Communications, Journalism, Creative Writing, or a related field. Equivalent experience in digital marketing copywriting or storytelling is also welcome.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Technology, Information and Internet

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