Digital Marketing Coordinator: WordPress, Email & Analytics

The University of Texas at Austin; Austin (TX); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Competitive health benefits

Generous paid time off

Professional development opportunities

Tuition assistance

Job summary

The University of Texas at Austin's Cockrell School of Engineering seeks a Digital Marketing Coordinator to own and optimize web, email, and integrated campaigns. You will work directly in WordPress and Eloqua, shaping strategy, building experiences, and using data to improve outcomes.

The role focuses on governance, content optimization, and technical implementation across digital channels, with a 40-hour work week and an early start date in 2026.

Qualifications

• Bachelor's degree in a related field.
• Five years of experience in email and website management for marketing and communications.
• Experience managing and improving websites in a CMS.
• Working knowledge of HTML/CSS and front-end troubleshooting.
• Experience with email marketing, including segmentation, QA and distribution.
• Ability to use analytics, SEO, accessibility and UX best practices to improve digital performance.
• Strong judgment, communication and ability to move work from strategy through execution.

Responsibilities

• Own and continuously improve the college's WordPress multisite experience and content.
• Manage the college's email marketing program, templates, QA and distribution.
• Monitor and analyze web and email performance; translate data into actionable improvements.
• Apply SEO, accessibility, UX and content best practices across digital properties.
• Identify opportunities to improve digital experiences through frontend enhancements.
• Perform other duties as assigned.

Job description

The University of Texas at Austin's Cockrell School of Engineering seeks a Digital Marketing Coordinator to own and optimize web, email, and integrated campaigns. You will work directly in WordPress and Eloqua, shaping strategy, building experiences, and using data to improve outcomes.

The role focuses on governance, content optimization, and technical implementation across digital channels, with a 40-hour work week and an early start date in 2026.