Digital Marketing Coordinator

Crimson Park Digital; Charlotte (NC); On-site; USD 55,000 - 60,000; Full time

Benefits offered by this job

Flexible remote work

Competitive salary

401(k)

Job summary

Crimson Park Digital is a boutique digital marketing agency delivering performance marketing and digital strategy nationwide. The Digital Marketing Coordinator will support social media, content marketing and digital communications across client accounts while assisting internal operations.

This is a remote position, primarily based near Charlotte, NC, with travel within North and South Carolina as needed. The role reports to the VP of Integrated Strategy & Operations and requires at least 2

Qualifications

• Bachelor's or Associate’s degree required
• Minimum 2 years in marketing/communications
• Familiarity with Google Workspace, GA4, Monday, and Zoom

Responsibilities

• Manage and publish client social content across platforms
• Assist with social content calendars and planning
• Support content creation including photo/video shoots and post-editing
• Publish blog articles and CMS updates
• Assist with monthly performance reporting and research
• Coordinate with internal and client teams for smooth operations

Skills

Excellent written/verbal communication

Social media passion

Video editing tools

Detail oriented

CMS familiarity

Multitasking in fast-paced env

Remote work proficiency

Education

Bachelor's or Associate’s degree

Tools

Google Analytics 4

Monday.com

Zoom

Job description

Crimson Park Digital is a boutique digital marketing agency based in Charlotte, North Carolina, and Charleston, South Carolina, that provides performance marketing and digital strategy services to clients nationwide. The Digital Marketing Coordinator will work closely with the Communications Manager, Account Manager, and broader client services team to support the execution of social media, content marketing, and digital communications initiatives across a variety of client accounts, as well as support internal operations needs. This role reports to the VP of Integrated Strategy & Operations and supports client satisfaction, account growth, and long-term client retention.

NOTE: While this is a remote position, we will only consider candidates in the Charlotte, NC metro area.

RESPONSIBILITIES:

Social Media Management & Administration

• Schedule and publish client-approved social media content across LinkedIn, Facebook, Instagram, YouTube, Reddit, and other platforms using Metricool and Sprout Social.
• Assist with monthly social content calendar maintenance and collaborate with the Communications Specialist to provide assistance with social media planning and execution
• Monitor community engagement and elevate questions or opportunities to the appropriate team member.
• Organize social media assets and maintain an organized content library within Shared Drive folders

Content Creation & Production

• Participate in on-site photo and video content shoots for clients throughout the Charlotte region, and up to a 3-hr driving radius within North and South Carolina.
• Capture social-first photo and video content using mobile devices and agency equipment.
• Assist with creative planning and shot lists before client content sessions.
• Organize captured assets for editing and distribution.
• Perform light video editing and content preparation for social media platforms.
• Resize and reformat posts across multiple platforms, upload creative assets, tag partners, optimize in-platform post settings, and perform quality assurance before publication.
• Participate in on-camera agency social media videos and thought leadership
• Assist with content compilation and design of monthly agency newsletter
• Support Communications Manager with audience research and segmentation, as needed
• Publish blog articles in CMS platforms and Google Business Profile posts in third-party platforms

Operations

• Serve as monthly and ad hoc performance reporting lead by gathering and organizing platform performance metrics.
• Conduct research on a project basis
• Closely collaborate with internal agency team and external client teams professionally and positively
• Assist with agency project management tasks in Monday.com
• Support brand strategy projects as needed
• Research and stay current on digital marketing best practices and social media trends
• Demonstrate a passion for always doing the best work
• Conduct business with a conscientious, straightforward, and dedicated work ethic
• Respect all equally, internally and externally
• Passionately uphold the agency's brand, culture, and values

POSITION QUALIFICATIONS

To perform this job successfully, the Digital Marketing Coordinator must be able to perform each essential duty satisfactorily. The requirements listed below represent the knowledge, skill, and/or ability required.

• Comfortable and productive in a remote work environment
• Excellent written and verbal communication skills
• Passion for social media and familiarity with video editing tools like Instagram Edits, TikTok, CapCut, and Canva
• Strong attention to detail and a passion for delivering high-quality deliverables
• Familiarity with social media scheduling platforms and content management systems (CMS)
• Creative thinker with strong problem-solving skills and the ability to multitask and meet deadlines in a fast-paced environment
• Confidence and excitement in your work and creative ideas
• Minimum of 2 years of experience with marketing, communications, or similar role required.
• Bachelor's or Associate’s degree
• Familiarity with Google Workspace, Google Analytics 4, project management platforms, such as Monday, and video conferencing, such as Zoom
• Have a valid driver’s license and insurance, and the ability to travel within North and South Carolina to attend sponsorship events, team meet-ups, and/or monthly onsite client content sessions

Why Join Crimson Park Digital?

• Be part of a growing, innovative boutique agency and work with a passionate team that values creativity and collaboration
• Enjoy a flexible, remote work environment
• Competitive salary and 401(k)
• Opportunities for professional development and career growth
• Paid time off for holidays, vacation, sick leave, Summer half-day Fridays, and an extended end-of-year holiday break
• Paid breaks for nursing or pumping mothers
• Four weeks of paid parental leave
• Mileage reimbursement for business travel
• Monthly work-from-home stipend

Job Status: Full-time; 40 hours per week

Job Classification: Exempt

Location: Remote / Charlotte, NC

Salary: $55k - $60k based on experience

Candidates must be authorized to work in the United States, as Crimson Park Digital does not sponsor work visas. Crimson Park Digital participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the United States.

Crimson Park Digital is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, or basis of disability or any other federal, state, or local protected class.