Digital Marketing Co-op

Jobtailor; Framingham (MA); On-site; USD 52,000 - 76,000; Full time

Job summary

Jobtailor in Framingham, MA is seeking a digital marketing-focused professional to support multi-channel campaigns for TJX US brands. You will develop content, conduct competitive research, manage email programs, and monitor social media while collaborating with cross-functional teams.

The ideal candidate is passionate about online marketing, detail-oriented, and thrives in a fast-paced retail environment, with strong communication and analytical skills to optimize campaigns in real time.

Qualifications

• Passion for marketing, especially online or digital.
• Interest in the multifaceted and fast-paced retail environment.
• Strong attention to detail, organization and superior time management skills.
• Effective verbal and written communication.
• Ability to think strategically, look at numbers and understand industry and business trends.
• Ability to work collaboratively in both a team environment and individually.
• Drive, resourcefulness and willingness to learn.
• Proficiency in Microsoft Word, PowerPoint, and Microsoft Excel.
• Familiarity with analytics platforms such as Google Analytics or Google AdWords is a plus.

Responsibilities

• Support email campaigns, search, social, and influencer/affiliate channels across TJX US brands.
• Gather and develop creative and content best practices.
• Perform competitive research for media and digital marketing channels.
• Execute media and digital marketing campaigns.
• Monitor and respond to social media mentions.
• Set up email campaigns and update the editorial calendar.
• Analyze marketing performance to optimize in real time and inform future plans.
• Attend weekly team statuses and meetings with marketing and cross-functional departments.

Skills

Digital marketing

Attention to detail

Time management

Strategic thinking

Collaboration

Effective communication

Resourcefulness

Independent work

Tools

Microsoft Word

Microsoft PowerPoint

Google Analytics

Google AdWords

Job description

• Support email, search, social, and/or influencer/affiliate channels across TJX US brands
• Gather and develop creative and content best practices
• Perform competitive research for media and digital marketing channels
• Execute media and digital marketing campaigns
• Monitor and respond to social media mentions
• Set up email campaigns and update the editorial calendar
• Analyze marketing performance to optimize in real time and inform future plans
• Attend weekly team statuses and meetings with marketing and cross-functional departments

Requirements

• Passion for Marketing, especially online or digital
• Interest in the multifaceted and fast-paced retail environment
• Strong attention to detail, organization and superior time management skills
• Effective verbal and written communication
• Ability to think strategically, look at numbers and understand industry and business trends
• Ability to work collaboratively in both a team environment and individually
• Drive, resourcefulness and willingness to learn
• Proficiency in Microsoft Word, PowerPoint, and Microsoft Excel
• Familiarity with analytics platforms such as Google Analytics or Google AdWords is a plus

Core Competencies

Demonstrates expertise in executing media and digital marketing campaigns while analyzing performance metrics to optimize strategies. Strong organizational skills and effective communication abilities support collaboration in a fast-paced retail environment.

Highest-signal resume keywords

• Digital Marketing Campaign Execution
• Marketing Performance Analysis
• Proficiency in Microsoft Excel
• Familiarity with Google Analytics
• Strong Attention to Detail

Hard Skills

• Digital Marketing
• Content Development
• Competitive Research
• Email Campaign Management
• Social Media Monitoring

Soft Skills

• Effective Communication
• Time Management
• Strategic Thinking
• Collaboration
• Resourcefulness

Industry Keywords

• Retail Marketing
• Social Media
• Email Marketing
• Influencer Marketing
• Affiliate Marketing

Tools & Technologies

• Microsoft Word
• Microsoft PowerPoint
• Google Analytics
• Google AdWords