Digital Marketing Assistant

Wingo NYC; New York (NY); Hybrid; USD 55,000; Full time

Job summary

Wingo NYC is seeking a Digital Marketing Assistant to support its digital marketing team. This hybrid role involves managing projects, executing campaigns, and working directly with clients. Ideal candidates are self-starters with a passion for digital marketing and nonprofit work. The position offers exposure to various aspects of digital marketing, including SEO, email marketing, and content production, within a supportive team environment.

Benefits

15 days paid time off

Health insurance contribution

401(k) plan

Summer Fridays

Paid national holidays

Qualifications

• Self-starter with a solution-oriented mindset.
• Interest in nonprofit space and social justice.
• Excellent verbal and written communication skills.

Responsibilities

• Manage client timelines, trackers, and schedules.
• Oversee paid social and Google Ad Grants campaigns.
• Create detailed campaign performance reports.

Skills

Communication

Project Management

Digital Marketing

Tools

Google Suite

Canva

Mailchimp

Google Analytics

Job description

Wingo helps nonprofits of all sizes expand, connect with, and activate their donors. We are a fifteen-person team of hands-on consultants offering expertise in donor fundraising, digital marketing, storytelling, communications, graphic design, and special events. With over 26 years of working with 300+ organizations, our team and the stories we tell have been driven by people who advocate for social, cultural, and environmental change in NYC and worldwide.

The Role

This position provides great exposure and hands-on learning experiences in both the digital marketing and nonprofit spaces. Through this role, you will support our digital marketing team and work directly with clients on paid social and search advertising, website development and updates, search engine optimization, and email marketing. We’re seeking an individual with a passion for managing projects and who is looking to grow their technical marketing skills. Someone new to digital marketing could be a fit for this role as long as they are a self-starter, a natural collaborator, and possess an eye for detail.

I n this role, approximately 35% of time is spent on campaign execution and optimization, 25% on project and client management, 20% on reporting and analytics, 15% on content production and QA, and 5% on team and administrative support.

Duties

• Create and manage client timelines, trackers, schedules, and associated email communications.
• Oversee the day-to-day operations of paid social and Google Ad Grants campaigns and collaborate with the Director of Digital Engagement on overall campaign strategy.
• Assist with the content production process, including QAing, proofing, drafting some technical copy, and publishing content across various channels, such as websites, paid/organic social media, and email marketing.
• Own the creation of detailed campaign performance reports with key metrics, findings, and optimization recommendations based on KPIs.
• Support clients in building and maintaining website landing pages.
• Provide website guidance to clients, including SEO recommendations, keyword and competitor research, site audits, data analysis, and performance monitoring.
• Provide support to the team with calendaring and scheduling.
• Join and participate in weekly client meetings.

Qualifications

• A self-starter with a solution-oriented mindset.
• An interest in the nonprofit space, social justice, and advocacy.
• The ability to prioritize when working across multiple projects, managing both expectations and deadlines.
• Excellent verbal and written communication skills.
• Experience with Google Suite and Canva.
• Some knowledge of email marketing platforms, such as Mailchimp, Constant Contact, etc.
• Some knowledge of web development, CRO, and SEO.

Great to Have

• 1-2 years of work experience.
• Experience with Meta Ads Manager, LinkedIn Ads Manager, and Google Ads Manager.
• Knowledge of website hosting platforms – WordPress, Wix, Squarespace, etc.
• Some knowledge of Google Analytics and other analytics platforms.

Salary and Benefits

Salary is $55,000 per year. Benefits include 15 days of paid time off (after 90 days of employment and with supervisor’s approval), eleven national holidays, five sick days, Summer Fridays, a week off between Christmas and New Years Day, $550 per month towards health insurance, access to dental and vision insurance, 401(k) and more. Wingo NYC is a positive work environment with wonderful colleagues and clients.

Location

The position is hybrid. Each staff person is required to work in our New York City office three or more days per week.Wingo headquarters is a sun-filled office near the transit hub of Penn Station in Manhattan.

How to Apply

Visit our website, wingo.nyc, to see if we are a fit for you, and respond with a resume and cover letter detailing your qualifications and interest. Email your resume and cover letter to [e-mail] with “Digital Marketing Assistant” in the subject line. Only seriously considered candidates will be contacted.

Come One, Come All

Wingo NYC is an equal opportunity employer, and all qualified applicants will receive consideration without regard to an individual’s actual or perceived race, color, religion, creed, sex, sexual orientation, gender identity, national origin, immigration or citizenship status, age, disability, marital status, veteran status, criminal record, or any other status protected by applicable law.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

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