Digital Marketing Analyst - SEO & Content Strategy

iPullRank; New York (NY); Hybrid; USD 55,000 - 75,000; Full time

Benefits offered by this job

Medical, Dental, and Vision insurance

3 weeks of vacation

Paid sick days and holidays

Job summary

iPullRank, a remote-friendly digital marketing agency based in New York City, is seeking a Digital Marketing Analyst to support site auditing, keyword research, content strategy, and reporting. You’ll collaborate with the SEO and Content Strategy teams to improve organic performance and conversion through research and ideation.

You’ll gain exposure to client work across major brands, develop actionable insights, and contribute to proposals while expanding your expertise in SEO and AI-driven

Qualifications

• 1–2 years of professional experience, ideally in an agency, in-house marketing, or similar environment.
• Strong skills in Excel (pivot tables, vlookups), Google Sheets, PowerPoint, and Google Slides.
• Advanced Google Sheets skills for large datasets and complex formulas.
• Understanding of search engine ranking factors and SEO tools.
• Excellent written and verbal communication skills.

Responsibilities

• Conduct keyword research and gap analyses.
• Perform persona- and Buyer’s-Journey-driven keyword research with Analysts.
• Work with Content Strategy to determine content opportunities for client sites.
• Run technical site crawls with SEO Engineers.
• Perform competitive and market opportunity analysis to identify actionable insights.
• Translate data into clear, actionable insights for internal teams and client-facing deliverables.
• Contribute to new business by supporting inbound marketing efforts and researching new business pitches.

Skills

Client-facing experience

Agency experience

Content marketing

Analytics packages

Google Search Console

SEO best practices

Paid Search

Tools

SEMRush

Ahrefs

Screaming Frog

Botify

Job description

iPullRank, a remote-friendly digital marketing agency based in New York City, is seeking a Digital Marketing Analyst to support site auditing, keyword research, content strategy, and reporting. You’ll collaborate with the SEO and Content Strategy teams to improve organic performance and conversion through research and ideation.

You’ll gain exposure to client work across major brands, develop actionable insights, and contribute to proposals while expanding your expertise in SEO and AI-driven