Digital Marketing Analyst

Remote Jobs; Atlanta (GA); Remote; USD 44,000 - 52,000; Full time

Job summary

A marketing agency specializing in automotive is seeking a Digital Marketing Specialist for a remote full-time role. Responsibilities include managing PPC campaigns, analyzing performance metrics, and staying up-to-date with digital trends. Candidates should have a Bachelor's degree in Marketing or related fields and at least a year of relevant experience. Competitive salary starting at $48,000 annually and various benefits are offered.

Benefits

Comprehensive benefit offerings, including medical, dental, vision, and 401(k)

Opportunity for growth and development

Collaborative work environment

Qualifications

• At least 1 year of experience in digital marketing or automotive marketing.
• Proficiency in analyzing and optimizing campaign performance.

Responsibilities

• Manage social media Pay-Per-Click (PPC) campaigns for clients.
• Monitor digital trends to enhance marketing strategies.
• Analyze campaign performance and report metrics to stakeholders.

Skills

Digital marketing expertise

Analytical skills

Social media management

Communication skills

Education

Bachelor's degree in Marketing or related field

Tools

Microsoft Office

Google AdWords

Job description

Overview

Employer Industry: Marketing Agency specializing in the Automotive Sector

Why consider this job opportunity:

• Salary starting at $48,000 annually
• Participation in comprehensive benefit offerings, including medical, dental, vision, and 401(k)
• Opportunity to work in a full-time, remote position
• Chance to be part of a cutting-edge technology-driven marketing agency
• Collaborative and creative work environment that promotes success
• Opportunity for growth and development within the organization

Responsibilities

• Manage social media Pay-Per-Click (PPC) campaigns to enhance client visibility
• Monitor digital trends and emerging technologies to inform marketing strategies
• Develop web measurement strategies and report on key business metrics
• Analyze campaign performance and provide actionable insights to stakeholders
• Create and maintain metrics and reports on marketing campaigns to track effectiveness

Qualifications

• Bachelor\'s degree in Marketing, Business, Economics, Finance, or a related field
• Minimum of 1 year of experience in digital marketing or the automotive vertical
• Proficiency in Microsoft Office
• Strong quantitative skills for analyzing and optimizing campaign performance
• Ability to effectively articulate successes and failures of digital campaigns to clients and account executives

Preferred Qualifications

• Experience with Google AdWords
• Passion for display and digital marketing
• Ability to work cross-functionally with client services teams
• High levels of integrity, autonomy, and self-motivation
• Creative problem-solving abilities and attention to detail

#DigitalMarketing #AutomotiveMarketing #RemoteWork #CareerOpportunity #CompetitiveCompensation #TeamCulture

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