Digital Lead

Second Day; United States; Remote; USD 59,000 - 67,000; Full time

Benefits offered by this job

Health, dental, vision benefits

Unlimited vacation

401k option

Annual raises

Union eligibility

Job summary

The Digital Lead at Sunrise produces effective digital communication to reach new audiences, raise grassroots donations, and tell the story of our organizing. This includes graphic design for social media, web, merch, protest art, and other applications, as well as writing copy for social media and editing simple videos.

They work with the rest of the Communications Team to support narrative strategy, respond to current events, and coach movement members on creative skills.

Qualifications

• 2 years of experience in digital and communications in movement spaces.
• Excellent graphic designer for social media, web, and merch. Proficiency with Canva, Photoshop, Illustrator, and Figma.
• Experience producing social media content to support campaigns.
• Political fluency with the ability to analyze current events from a movement-aligned perspective.
• Grounded in climate, economic, and racial justice connections with knowledge of the Green New Deal.
• Commitment to movement-building and political education with understanding of progressive narratives.

Responsibilities

• Lead graphic design for communications that mobilize people for Sunrise’s mission and fundraise.
• Lead other digital communication (copy for Tweets or Instagram carousels) that educate the public on Sunrise’s political strategy, programs, and policy goals.
• Occasionally edit simple videos for social media.
• Create and manage assigned digital content for paid advertising campaigns, ensuring messaging aligns with campaign strategy and organizational priorities.
• Work with the Sunrise Communications Team in moments of rapid response to quickly shape our message and create content.

Skills

Digital comms

Digital strategy

Coaching training

Distributed leadership

Narrative building

Job description

Salary Range: $59,256.00 To $66,750.00 Annually

Deadline to apply: Applications will be accepted internally for this position until November4, 2026 and externally on a rolling basis.

Classification + Hours: Exempt employee, full time

Location: Remote

Manager: Digital Director

Union Eligibility: This position is eligible to participate in Sunrise’s CWA Labor Union.

Teams: Communications Team

Compensation: $59,256-$66,750 annually depending on years of experience. In addition, Sunrise provides a special city allowance of $4,176 or $6,999.98 if the hire resides in a metro/micro area . This role also receives yearly salary increases.

Benefits: Sunrise offers a benefits package with 100% paid premiums for health care, dental, and vision. Along with unlimited paid vacation time, and other paid time off opportunities. Option to contribute to 401k and voluntary life insurance.

Top 3 Skills

• Digital communication and design: You are an excellent graphic designer and can create compelling content for social media.
• Digital strategy and coordination: You effectively coordinate with teams of stakeholders to communicate complex political strategy and policy goals in a way that is engaging and accessible for a wide audience
• Coaching, Training, and Movement Building: You effectively develop and lead hub volunteers to create storytelling strategies for their local campaigns
• Building distributed leadership and organizing capacity: You empower staff and volunteers from multi racial cross class backgrounds by creating accessible trainings, coaching structures, and resources.
• Narrative building: You develop communications that resonate across race and class and elevate stories that help build a climate justice movement

About The Role

The Digital Lead produces effective digital communication to reach new audiences, raise grassroots donations, and tell the story of our organizing. This includes graphic design for social media, web, merch, protest art, and other applications, as well as writing copy for social media and editing simple videos. They work with the rest of the Communications Team to support narrative strategy, respond to current events, and coach movement members on creative skills.

You Would Be a Good Fit

You are a good fit for this role if you enjoy fast paced environments, are highly organized, proactive, and able to manage multiple priorities while building strong relationships across teams. You love to learn new skills and build the skills of those around you. You’re excited to contribute a multiracial, cross-class movement by creating digital communications that resonate across race and class to build a strong climate justice movement.

Core Responsibilities

Digital Communications:

• Lead graphic design for communications that mobilize people for Sunrise’s mission and fundraise
• Lead other digital communication (e.g. copy for Tweets or Instagram carousels) that educate the public on Sunrise’s political strategy, programs, and policy goals
• Occasionally edit simple videos for social media.
• Create and manage assigned digital content for paid advertising campaigns, ensuring messaging aligns with campaign strategy and organizational priorities.
• Work with the Sunrise Communications Team in moments of rapid response to quickly shape our message and create content

Digital Strategy and Coordination:

• Coordinate with Sunrise staff, Sunrise volunteers, and partners to inform communication that educates the public on Sunrise’s political strategy, programs, and policy goals
• Work with the Communications Team to shape narrative strategy around our campaigns.
• Track goals and metrics for our digital work.
• Work with Sunrise program staff to support digital strategies for our various organizing programs and tell the story of local campaigns.

Coaching, Training, and Movement Building

• Develop and lead hub volunteers to create storytelling strategies for their local campaigns
• Design and facilitate trainings, resources, and coaching that build digital communications skills across hubs and national programs.
• Evaluate the effectiveness of coaching and training programs and recommend improvements to increase movement digital capacity.

Requirements

Must Haves

• 2 years of experience in digital and communications in movement spaces
• Excellent graphic designer for social media, web, and merch. Proficiency with design software like Canva, Photoshop, Illustrator, and Figma
• Experience producing social media content to support campaigns
• Political fluency, with the ability to analyze and respond to current events from a strategic, movement-aligned perspective
• Grounded in the connections between climate, economic, and racial justice and able to speak fluently to the intersections of these issues, familiarity with the Green New Deal
• Commitment to movement-building and political education, with an understanding of progressive narratives and organizing strategies

Nice To Haves

• Experiencing producing art for protests
• Fluency with video editing software like CapCut and Premiere Pro
• Experience with platforms like EveryAction, ActionNetwork, ActBlue, and Mobilize
• Experience creating video content, particularly for TikTok and Instagram
• Strong on-camera presence and the ability to communicate complex ideas in an engaging, accessible, and persuasive manner