Digital Field Consultant

Shift Digital; Boston (MA); On-site; USD 95,000 - 105,000; Full time

Benefits offered by this job

Health insurance

Paid Holidays

Paid Time Off (PTO)

Volunteer time off

Wellness days

Job summary

Shift Digital is seeking a digital marketing expert resource to work directly with our client and their dealers, implementing industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.

The goal is to optimize the dealer’s digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.

Qualifications

• Automotive marketing experience preferred (Marketing Manager, Internet Manager, Ecommerce Director or equivalent).
• Strong understanding of dealership sales strategy, marketing, and operations.

Responsibilities

• Implement digital best practices for dealers through trainings, data analysis, videos and webinars.
• Optimize dealer digital performance and deliver analytics reporting.
• Build premium online customer experiences for vehicle shoppers.

Skills

SEO

SEM

Social Media

Reputation Management

CRM/DMS Systems

Google Analytics

Google AdWords

Tools

Dealership Websites

Job description

Our team is engaged, driven and excited about the work we do. We’re bringing big ideas to life daily and are looking for talented individuals to grow with us. Does this sound like you?

About The Role

As a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.

The goal is to optimize the dealer’s digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.

About You

Like us, you have a passion for all things automotive and digital. Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource makes you an ideal candidate. You should have in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans. You are exceedingly professional, organized, and detail orientated. You enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand.

Shift Digital Business Consultants supporting the brand have a vital understanding of how dealerships operate and the digital tools they use to engage their customers. Expert proficiency with the following tools is required:

• Dealership Websites
• Search Engine Optimization (SEO)
• Search Engine Marketing (SEM)
• Social Media and Reputation Management
• CRM / DMS Systems
• Google Adwords / Analytics

Are you a road warrior? This is a travel position that requires extensive travel in the New England area.

At Shift, many factors are taken into account when determining a reasonable compensation range for any given role. Some of these factors include, but are not limited to: skill-set, location, years of experience, licenses, certifications, and business/organizational needs. The following compensation range is specific to New York City, Colorado, Nevada, California, and Washington residents only. While we do provide an estimated salary range, it is not typical for an individual to be hired near the top range for their role. A reasonable estimate for this role is: $95,000 - $105,000. A summary of the benefits offer for the role is available at https://www.shiftdigital.com/company/Careers.

This is a full-time position with Shift Digital. In addition to our great benefits, we offer very competitive compensation, paid holidays, generous paid time off (PTO) and other employee perks.

Why Should You Apply?

• Full time position with a growing company
• Excellent health insurance plans.
• Paid Holidays and generous Paid Time Off, as well as time off to volunteer within your community and wellness days.
• Voted Best Midsize Company to work for in Detroit by Detroit Free Press